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六国游戏市场“避坑秘籍”来了!上海徐汇区《游戏出海服务手册》正式发布
Guan Cha Zhe Wang· 2025-11-10 14:59
Core Insights - The release of the "Game Overseas Service Manual" marks a significant step for the Xuhui District in empowering game companies to explore international markets and contribute to the development of Shanghai as a global esports and digital hub [1][2] Group 1: Manual Overview - The manual introduces the "6+1" concept, focusing on six countries (the USA, Japan, South Korea, Russia, Indonesia, and Vietnam) and a toolkit for navigating overseas expansion [1][2] - It provides practical guidance on compliance requirements, gameplay trends, and payment options for each market, addressing the challenges faced by game companies during international expansion [2][3] Group 2: Policy Support - Xuhui District has implemented various supportive measures for game companies, including financial support for R&D, original product development, and overseas market expansion [3] - Special funding has been established to assist game companies in participating in international exhibitions and promotional activities [3] Group 3: Industry Response - Representatives from local game companies welcomed the manual, highlighting its comprehensive and practical information as valuable for optimizing overseas strategies and enhancing global competitiveness [4] - Future collaborations with Enjoy Overseas and other industry players aim to refine the service system for game companies, fostering the growth of globally influential digital cultural brands [4]