辉瑞中国2030战略
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看好中国市场创新活力与潜力 辉瑞亮相第八届进博会
Guo Ji Jin Rong Bao· 2025-11-03 16:11
Core Insights - Pfizer is showcasing its commitment to the Chinese market and its "China 2030 Strategy" at the 8th China International Import Expo (CIIE), emphasizing its long-term vision and collaboration with China's healthcare ecosystem [2][4][10] - The company has made significant progress in accelerating innovation and enhancing treatment standards in China, with a goal of introducing 60 innovative drugs and new indications by 2030, having already achieved over half of this target [5][6][11] - Pfizer's focus on digital innovation aims to enhance the clinical value and accessibility of its products, integrating advanced digital solutions into the patient journey [7][9] Group 1: Strategic Initiatives - Pfizer's "China 2030 Strategy" was launched to support the high-quality development of China's biopharmaceutical industry, focusing on accelerating innovation and enhancing diagnostic capabilities [5][8] - The company has established strategic partnerships, including a significant collaboration with 3SBio to enhance its oncology pipeline and support local innovations [8][9] - Pfizer's Open Innovation Center in Shanghai and Beijing aims to foster collaboration with local partners, providing comprehensive support throughout the drug development process [9][10] Group 2: Product Development and Innovation - Pfizer is set to introduce its first acute migraine nasal spray, ZavzpretTM, at the CIIE, which offers a new treatment option for migraine patients in China [6][10] - The company has received NDA approvals for several innovative products and new indications, reflecting the increasingly open innovation environment in China [5][6] - Pfizer's commitment to enhancing grassroots medical capabilities is evident through its various projects aimed at standardizing treatment pathways and improving healthcare access [11][12] Group 3: Patient-Centric Approach - Pfizer emphasizes a patient-centered innovation ecosystem, ensuring that patients benefit at every critical juncture of their treatment [6][7] - The company is actively working to reduce the burden of medication costs through collaboration with government and industry partners, exploring innovative payment models [11][12] - Pfizer's initiatives during the CIIE include actions focused on improving treatment standards for specific patient groups, showcasing its dedication to patient care [12]