Group 1 - MediaGo has officially become a member of IAB UK, a key authority in the UK digital advertising industry, furthering its commitment to compliance and transparency in the local market [1] - IAB UK is part of the global IAB network and includes over 300 leading media, brands, platforms, agencies, and technology companies in the UK, aiming to shape a sustainable future for the industry [1] - Membership in IAB UK provides MediaGo with opportunities to engage with industry leaders, participate in standard-setting, and gain insights into market trends, enhancing its business collaborations in the UK [1] Group 2 - MediaGo focuses on creating visible value for advertisers through technological innovation, exemplified by its upgraded SmartBid 3.0 product, which aids in budget management and conversion optimization [2] - The platform adheres to international compliance standards such as GDPR and is set to receive TrustArc's GDPR compliance certification again in 2025, emphasizing its commitment to user data privacy [2] - MediaGo employs advanced brand safety mechanisms and transparent data practices to ensure advertisers' confidence and provide secure services to European clients [2]