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都市户外风带动换季潮流 今年一季度服装产业投资增长近23%
news flash· 2025-05-01 23:39
Core Insights - The clothing industry is experiencing a significant transformation driven by consumer preferences for personalization, diversity, fashion, and customization [1] - The latest data from the National Bureau of Statistics indicates that actual investment in China's clothing industry grew nearly 23% year-on-year in the first quarter, outpacing several popular sectors [1] - The "urban outdoor" category, which combines fashion with functional outdoor sports needs, has emerged as a hot-selling segment during the summer fashion season, alongside new Chinese-style clothing [1]