Core Insights - The Chinese hotel market is transitioning from a focus on speed to a focus on quality, with foreign hotel giants adapting to this shift [1][3] - InterContinental Hotels Group (IHG) remains optimistic about the Chinese market despite anticipated pressure in 2025, planning to expand its presence in first-tier cities and along high-speed rail lines [1][6] Market Trends - The overall performance of the Chinese hotel industry is expected to face pressure in 2025, but the decline in key metrics is narrowing [3] - In Q3 2025, IHG's average revenue per available room (RevPAR) in Greater China was $43.57, down 1.8% year-on-year, while the average daily rate (ADR) was $67.65, down 2.7% year-on-year; however, occupancy rates increased by 0.6 percentage points to 64.4% [3] - Domestic travel demand remains strong, with 4.998 billion trips taken by residents in the first three quarters of 2025, an increase of 18% year-on-year [4] Consumer Behavior - Chinese consumers are shifting their accommodation preferences from basic functionality to experiential value, emphasizing quality and service [5] - Business travel is returning with a focus on quality and efficiency, while leisure travel is increasingly characterized by short trips and family outings [5] Strategic Expansion - IHG is focusing on high-quality locations along high-speed rail lines while continuing to strengthen its presence in first-tier cities [6] - As of September 30, 2025, IHG had over 1,400 hotels in Greater China, covering more than 200 cities [6] - The company plans to increase its city coverage from over 200 to more in the future, maintaining a cautious expansion pace [6] Investment Outlook - The hotel investment market is expected to return to rationality, with a focus on long-term stable returns [7] - The trend towards brand and chain hotel growth continues, with a projected increase in the chain ratio in the Chinese hotel market [8] - The total number of hotel rooms in China is approximately 17.64 million, with chain rooms accounting for about 7.07 million, indicating significant potential for brand development [8] Competitive Landscape - The competition in the hotel industry is expected to shift towards internal capabilities, with stronger brands likely to dominate [8] - Local hotels are simultaneously expanding and closing underperforming locations to optimize their market presence [9] - IHG has established 13 hotel brands in Greater China, with a clear strategy for brand positioning and market entry [9]

Core Insights - The Chinese hotel market is transitioning from a focus on speed to a focus on quality, with foreign hotel giants adapting to this shift [2][3] - Despite facing pressure in 2025, InterContinental Hotels Group (IHG) remains optimistic about the Chinese market, planning to expand its presence in first-tier cities and along high-speed rail lines [2][6] Market Trends - The overall performance of the Chinese hotel industry is expected to face challenges in 2025, but the decline in key metrics is narrowing [3] - In Q3 2025, IHG's average revenue per available room (RevPAR) in Greater China was $43.57, down 1.8% year-on-year, while the average daily rate (ADR) was $67.65, down 2.7% year-on-year; however, occupancy rates increased by 0.6 percentage points to 64.4% [3] - Domestic tourism demand remains strong, with 4.998 billion trips taken by residents in the first three quarters of 2025, an increase of 18% year-on-year [4] Consumer Behavior - Chinese consumers are shifting their accommodation preferences from basic functionality to experiential value, emphasizing quality and service [4][6] - Business travel is returning with a focus on quality and efficiency, while leisure travel is increasingly characterized by a willingness to pay for valuable experiences [4] Strategic Expansion - IHG plans to strategically expand its hotel presence in first-tier cities and high-speed rail locations, with a goal to increase the number of covered cities from over 200 to more [6][10] - As of September 30, 2025, IHG had over 1,400 hotels in operation or under construction in Greater China, covering more than 200 cities [6] Future Outlook - The hotel market in China is expected to stabilize and see an increase in chain hotel penetration, with a focus on long-term stable returns for investors [7][8] - The overall hotel industry is predicted to experience a trend towards consolidation, with stronger brands gaining market share while weaker, non-competitive hotels face challenges [8][9] - IHG is committed to a multi-brand strategy in China, with plans to introduce new brands based on market trends and operational capabilities [10]