Core Viewpoint - The newly released Michelin hotel guide has received a lukewarm response from industry insiders, indicating a disconnect between the guide's intent and the actual needs of hotel guests [11][12][18]. Group 1: Michelin Hotel Guide Overview - On October 9, Michelin announced its first global hotel guide, featuring 2,457 hotels across nearly 100 destinations, with 1,742 receiving one star and 572 receiving two stars [3][9]. - Among the listed hotels, 64 are from China, including notable properties like the Ritz-Carlton in Jiuzhaigou and the Rosewood in Hong Kong, which received three stars [8][9]. Group 2: Industry Reaction - The hotel industry professionals expressed skepticism about the guide, viewing it as another marketing tool rather than a genuine reflection of guest needs [12][18]. - Many high-end hotel guests showed indifference towards the guide, suggesting that it lacks relevance and does not resonate with their expectations [14][16]. Group 3: Comparison with Restaurant Ratings - Unlike the Michelin restaurant ratings, which have a long-established credibility, the hotel guide is perceived as lacking depth and connection to consumer experiences [19][22]. - The hotel industry is saturated with awards and rankings, leading to a sense of "award fatigue" among hotel operators, making it difficult for any new guide to stand out [18][19]. Group 4: Future Considerations - For Michelin to establish credibility in the hotel sector, it must develop a clear and relatable evaluation system that resonates with both consumers and industry professionals [27][29]. - The guide should aim to articulate what makes a hotel experience memorable, similar to how it highlights exceptional dining experiences [29].

以下文章来源于旅界 ，作者theodore熙少 旅界 . 跟踪时代浪潮，讲述文旅商业好故事。 本文来自微信公众号： 旅界 （ID：tourismzonenews） ，作者：theodore熙少，题图来自：AI生成 01 上周末，几个国内高奢酒店圈的朋友都在和我聊同一件事： 怎么看待米其林首版全球酒店榜单？ 说起来，米其林这份酒店榜单的确来得挺突然。 10月9日，米其林官网正式公布的酒店版"米其林指南"中，全球近100个目的地的2457家酒店获得星 钥，其中1742家酒店为一星钥、572家酒店为二星钥、143家酒店为三星钥。 部分米其林上榜中国酒店 值得一提的是，中国酒店也被纳入评选，共有64家酒店上榜。 其中，四川九寨沟的日赛谷丽思卡尔顿隐世酒店和香港瑰丽酒店拿下了三星钥，北京前门文华东方、 杭州西子湖四季、上海嘉佩乐建业里等则摘得二星钥，更多一星钥分布在上海、深圳、三亚、南京等 城市。 从名单来看，该有的酒店品牌基本都在，价格也都不便宜。 上榜的几家头部酒店，价格基本在每晚4000元到11000元之间，属于标准的"有能力住的早就住过， 住不起的也不会因为评了星钥就来一晚"的档位。 但越往下聊，我越觉得哪里不 ...