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政策引领银保价值重塑,中华人寿以卓越品牌力斩获奖项
Core Insights - The recognition of China United Life Insurance Co., Ltd. with the "2025 Gold Medal Bancassurance Channel Brand Power Award" reflects the company's strength in the bancassurance sector and its commitment to high-quality development aligned with its cultural motto of "Serving China" [1][6] Policy and Industry Trends - The bancassurance industry is undergoing significant regulatory optimization, with recent policies removing restrictions on the number of collaborations between banks and insurance companies, facilitating broader cooperation opportunities for insurers [2] - The government's focus on enhancing the insurance sector's service to public welfare and the real economy aligns with China United Life's mission to serve the nation and improve people's livelihoods, providing a clear path for the transformation of its bancassurance channels [2] Company Performance and Strategy - China United Life's bancassurance business has seen substantial growth, with new standard premium income increasing by 137% year-on-year and new business value more than doubling, outperforming the industry average [4] - The company's strategic positioning emphasizes "efficiency first" and a comprehensive transition to value, supported by a market-oriented incentive mechanism and a focus on customer-centric service [4] Product and Service Innovation - In response to national policies promoting third-pillar pension insurance, China United Life has developed a diverse product matrix to meet various customer needs, including retirement planning and wealth transfer [5] - The company has established a comprehensive five-dimensional customer service platform, enhancing service efficiency and customer satisfaction, with average claims processing time reduced to 1.1 days [5] Future Outlook - The award received is seen as an affirmation of the company's bancassurance transformation achievements and its cultural commitment to serving the nation, with plans to continue deepening strategic collaboration with banking institutions and focusing on product innovation and service upgrades [6]