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江苏各地“旅”出奇招 带动消费热潮
Xin Hua Ri Bao· 2025-05-05 23:33
Group 1: Consumer Trends and Events - Jiangsu province has seen a surge in consumer activity during the "May Day" holiday, with various events and activities stimulating spending and enhancing the consumer experience [1][2][3][4][10] - The integration of cultural elements, such as the combination of early tea culture with martial arts themes in Taizhou, has attracted significant visitor engagement, with over 40,000 attendees at the early tea market [4][5] - The "Hi in Suqian" campaign has successfully transformed foreign trade products into popular domestic items, with 30 key foreign trade enterprises participating in the initiative [2][3] Group 2: Innovative Consumption Models - The introduction of pop-up stores, such as the Haidilao in rural areas, has created new tourism experiences, attracting over 1,500 visitors in just over a month [6][7] - The "May Day" holiday has prompted various themed consumption activities, including food festivals and shopping events, which have collectively engaged over 100 merchants and attracted large crowds [3][10] - The Ta Lake Bay Music Festival has generated significant economic impact, with 3.8 million attendees and 6.5 billion yuan in surrounding consumption, showcasing the potential of cultural events to drive local economies [12][13] Group 3: Regional Highlights - In Xuzhou, tea culture experiences have been developed, with over 200 students participating in tea picking and cultural education activities, highlighting the region's unique agricultural advantages [8][9] - The Salt City Fish Market has become a vibrant hub for local commerce, attracting nearly 150,000 visitors in a single day, with a focus on local food and cultural experiences [10][11] - Yangzhou's ancient streets have seen a revival in tourism, with themed events and local delicacies drawing large crowds, emphasizing the importance of cultural heritage in modern tourism [14][15]