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千年文脉+多元体验,安阳“群馆热”带动“全城活” 为一群馆来一座城
He Nan Ri Bao· 2025-10-10 23:24
Core Insights - The museum cluster in Anyang has become a "phenomenal" destination in the national cultural tourism market during the National Day and Mid-Autumn Festival holiday, leveraging its unique charm of "thousand-year cultural heritage + diverse experiences" [1] - Anyang received a total of 8.5844 million visitors from October 1 to 8, ranking third in the province, and achieved tourism revenue of 5.395 billion yuan, ranking fourth in the province [1] - The Anyang museum cluster has successfully attracted both domestic and international attention, with positive feedback from overseas visitors highlighting the city's rich historical culture [1] Tourism and Economic Impact - The "group museum" model has stimulated a chain reaction of "museums driving commerce, and commerce revitalizing the city," showcasing the province's distinctive and high-quality cultural tourism development [2] - Local businesses, such as restaurants and bookstores, have reported significant increases in sales, with some experiencing over 100% growth compared to the previous year during the holiday period [2] - The Anyang government is focusing on integrating museum resources and promoting collaboration with nearby attractions to sustain the momentum of the "museum cluster" [3] Visitor Experience and Engagement - The Anyang museum cluster has implemented various engaging activities, such as simulated archaeological digs and immersive VR experiences, to enhance visitor interaction and learning [2] - The combination of historical and red culture has proven effective in creating a sustainable tourism model, transitioning museums from mere cultural landmarks to consumption engines [3] - Future plans include developing more themed dining, accommodation, and retail options around the museum cluster to further invigorate the local economy [3]