Core Insights - The transformation of the former Hangzhou Steel Plant into the Grand Canal Hang Steel Park represents a successful urban renewal project that integrates industrial heritage with cultural tourism [1][8] - The park is set to officially open to the public in May 2024, revitalizing the area and enhancing local consumption through various events and activities [2][8] Industrial Heritage and Cultural Integration - The park spans 45,000 square meters of green space, serving as a venue for large-scale music festivals and cultural events, thereby activating consumer engagement [2][3] - Notable events include the first large-scale electronic music festival in Zhejiang, which significantly boosted local consumption, generating 108 million yuan during the 2025 Hangzhou Oxygen Music Festival [2][3] Economic Development Strategy - The Hangzhou Canal Tourism Group aims to innovate business models by combining industrial heritage preservation with new economic activities, focusing on attracting flagship stores and new product launches [3][4] - The park has hosted multiple international brand launches, showcasing its unique value as a venue for high-profile events [4][5] Diverse Consumption and Experience Enhancement - The park's "Park +" model extends its economic impact into various consumer sectors, including technology and cultural exhibitions, enhancing the overall visitor experience [5][6] - The introduction of family-friendly facilities, such as a newly opened amusement park, has increased foot traffic and engagement, with over 20,000 visitors on its first weekend [7] Public Service and Community Engagement - The park emphasizes community service by providing extensive free parking hours and affordable night parking, addressing visitor concerns and enhancing accessibility [7] - Innovative navigation systems incorporating industrial elements have been developed to improve visitor experience, merging cultural immersion with modern technology [7]