Revenue and Business Performance - The company achieved a total revenue of 3.409 billion CNY in the first three quarters, representing a year-on-year growth of 11.96%. The revenue for the third quarter alone was 909 million CNY, up 20.92% year-on-year [2]. - The proportion of self-owned brands in overall revenue increased from 41.5% in the first half to 43.97% in the third quarter [2]. - The overall gross margin rose to 69.82% in Q3, up from 64.61% in the first half, with self-owned brand gross margin exceeding 80% at 82% [2][3]. Brand Performance - The French luxury skincare brand EDB continued to drive revenue growth, with significant sales increases from upgraded products and a focus on high-end channels, achieving over 60% growth in online sales channels [3]. - The American luxury skincare brand RV saw high double-digit growth in North America, with e-commerce sales doubling and expansion into new markets [3][4]. - The French high-end salon repair brand PA maintained a high growth rate, focusing on high-profit channels and achieving significant sales increases on platforms like Tmall and JD [4][5]. Profit and Expenses - The company reported a net profit attributable to shareholders of 136 million CNY for the first three quarters, a year-on-year increase of 44.01%. In Q3 alone, net profit grew by 210% year-on-year [7]. - Sales expenses increased due to rising costs in online channels, prompting a shift towards long-term market strategies and content-driven marketing [7][8]. - R&D expenses in Q3 exceeded 30 million CNY, reflecting a commitment to global R&D expansion and product development [8]. Strategic Focus - The company is concentrating resources on high-end brands while strategically reducing its presence in mass-market brands, aiming for a more concentrated resource allocation [6]. - Long-term investments in high-end brand development are prioritized to counter short-term market uncertainties [10][11]. - The company plans to replicate the success of EDB in other brands like PA and RV by maintaining brand assets and enhancing product systems [18]. Future Outlook - The company anticipates continued growth in high-end brands, with a focus on sustainable development and long-term brand positioning [10][17]. - Upcoming product launches and market expansions are expected to further enhance brand performance and revenue contributions [12][14].