黑土优品品牌建设
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“黑土优品”产品推广会暨第十届五常新米惠民节在无锡举办
Yang Zi Wan Bao Wang· 2025-11-08 13:43
Core Points - The event "Heilongjiang Quality Products Promotion Conference and the 10th Wuchang New Rice Benefit Festival" was held in Wuxi to enhance the brand awareness of "Heilongjiang Quality Products" and promote high-quality agricultural products from Heilongjiang to southern markets [1][3] - The event attracted 22 participating enterprises, showcased 86 products, and received 58,000 visitors, resulting in a signing amount of 380 million yuan [3] Group 1 - The event was co-hosted by Heilongjiang Provincial Supply and Marketing Cooperative and Heilongjiang Provincial Department of Agriculture and Rural Affairs, with strong support from local organizations [1][3] - The theme of the event was "Heilongjiang Quality Products Celebrating Harvest and Dragon Rice Going South," focusing on brand promotion and the benefits of Wuchang new rice [3][4] - The event served as a bridge for connecting Heilongjiang's high-quality agricultural products with the East China market, featuring multiple activities such as product launches and on-site signing [3][4] Group 2 - Heilongjiang's agricultural development companies aim to leverage local resource advantages to enhance the "Heilongjiang Quality Products" brand and promote more high-quality agricultural products nationwide [4] - Wuchang rice, known for its unique growing conditions, is highly favored by Wuxi residents, with an estimated annual consumption of nearly 10,000 tons in the Wuxi market [4] - The traceability of the rice supply chain ensures that consumers receive authentic and high-quality Wuchang rice, with plans to expand its presence in Wuxi through various sales channels [5]
黑龙江省黑土优品标准化技术委员会成立
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2025-08-28 00:22
Core Viewpoint - The establishment of the Heilongjiang Black Soil Quality Standardization Technical Committee aims to promote the standardized, scientific, and systematic development of the "Black Soil Quality" brand in Heilongjiang Province [1] Group 1: Committee Formation - The Heilongjiang Black Soil Quality Standardization Technical Committee was approved by the Provincial Market Supervision Administration and initiated by the Provincial Department of Agriculture and Rural Affairs [1] - The secretariat of the committee is located at the Agricultural Products Quality and Safety Research Institute of the Provincial Academy of Agricultural Sciences [1] Group 2: Objectives and Actions - The establishment of the standardization technical committee and the development of a "Black Soil Quality" standard system are specific measures to enhance the brand construction and strengthen the market competitiveness of agricultural products in Heilongjiang [1] - The committee will coordinate major reforms in the standardization field and establish a "Black Soil Quality" standardization coordination mechanism to ensure the scientific, normative, and timely nature of the standards [1] - Continuous improvement of standard quality is a key focus for the committee [1]