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1+N模式(中心店+卫星小店)
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石家庄的“新鲜”生活要来了!京东七鲜石家庄首店12月裕华万达见
Zhong Jin Zai Xian· 2025-10-27 09:33
Core Insights - JD Fresh's first store in Shijiazhuang is set to open in December, marking a significant expansion in the North China region and the Beijing-Tianjin-Hebei area [1][12] - There is strong consumer anticipation for JD Fresh's arrival, reflecting a high demand for quality fresh produce among Shijiazhuang residents [3][12] Expansion Strategy - JD Fresh is accelerating its expansion in the Beijing-Tianjin-Hebei region, with recent openings including a store in Beijing's Wangjing area that saw significant foot traffic on its opening day [9][10] - The company plans to open additional stores in key commercial areas, including Xihongmen and Tianjin, while also launching community-focused "satellite stores" to enhance service coverage [10][12] Product Offering - The Shijiazhuang store will feature competitively priced products and a unique "24-hour vegetable" initiative, ensuring fresh produce is delivered from farms to stores within 24 hours [5][12] - JD Fresh will introduce various proprietary products, including health-focused items developed in collaboration with traditional brands, catering to modern consumer needs [5][12] Employment Impact - The opening of the new store has led to a comprehensive recruitment drive, creating job opportunities across various roles and contributing positively to the local job market [7][12] - JD Fresh offers competitive salaries and a range of employee benefits, including social insurance and performance bonuses [7] Customer Experience - The store aims to provide an "excellent, fast, and affordable" shopping experience, leveraging JD's strong supply chain capabilities to minimize costs while maintaining quality [12] - The "1+N" model allows for both in-store shopping and online ordering with rapid delivery options, enhancing convenience for consumers [10][12]