Workflow
4D模型
icon
Search documents
【达势股份(1405.HK)】比萨专家,重振雄风——投资价值分析报告(陈彦彤/汪航宇/聂博雅)
光大证券研究· 2025-04-07 08:46
Core Viewpoint - The article highlights the rapid growth and expansion of Dashi Co., the exclusive franchisee of Domino's Pizza in mainland China, Hong Kong, and Macau, emphasizing its innovative business model and market potential in the pizza industry [3][4]. Group 1: Company Overview - Dashi Co. has seen its total revenue increase from 837 million to 4.314 billion yuan from 2019 to 2024, indicating a strong growth phase driven by rising dine-in customer spending and decreasing rental costs [3]. - The company plans to open 240 new stores in mainland China in 2024, with projections of 300 and 350 new stores in 2025 and 2026, respectively, focusing on expanding beyond first-tier cities [6]. Group 2: Market Potential - The Chinese pizza market has shown a compound annual growth rate (CAGR) of 8.6% from 2016 to 2022, reaching a market size of 37.5 billion yuan in 2022, indicating significant growth potential [4]. - The penetration rate of pizza restaurants in China is low, with only 11.7 restaurants per million people in 2022, compared to much higher rates in the US, Australia, and the UK, suggesting ample room for growth in the sector [4]. Group 3: Business Model and Strategy - Dashi Co. employs a "4D" model focusing on Delicious products, Delivery efficiency, Digital operations, and Development strategies, which includes unique product offerings and a commitment to fast delivery [5]. - The company has optimized its cost structure and improved profitability, surpassing competitors like Pizza Hut, while still having room for improvement compared to more established Western fast-food models like KFC [6].