Core Viewpoint - The article discusses the rise of various "AI scams" targeting individuals with limited understanding of AI, particularly in rural areas, highlighting the exploitation of information asymmetry by businesses [3][4][26]. Group 1: AI Scams and Their Impact - Many individuals, referred to as "AI novices," are falling victim to scams disguised as AI services, such as AI fortune-telling and AI live streaming [4][18]. - The phenomenon is exacerbated by the rapid influx of AI-related content on social media, leading to impulsive spending among those lacking critical information [28][30]. - Traditional money-making schemes are being repackaged with an AI label, making them more appealing to the public [25][26]. Group 2: Case Studies of AI Scams - A case study involves a woman named Li who spent 299 yuan on an AI fortune-telling service, believing it to be legitimate due to its presentation as a high-tech solution [4][20]. - Another example is a man named Da Ren, who invested thousands in AI live streaming training, convinced by the promises of high earnings from his AI mentor [6][11]. - Both cases illustrate how individuals are drawn into these schemes by the allure of AI and the perceived need to keep up with technological trends [13][17]. Group 3: Market Dynamics and Consumer Behavior - The article emphasizes the role of social media influencers in promoting AI-related scams, often using persuasive language to attract followers and potential customers [16][17]. - There is a significant gap in information and understanding among consumers, leading to a lack of skepticism towards these AI offerings [26][28]. - The article suggests that without effective regulation, the exploitation of consumers through AI scams will continue to grow, posing serious risks to vulnerable populations [28][29].