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麦当劳中国获两项雇主品牌大奖
Zheng Quan Ri Bao· 2026-01-16 08:37
Core Insights - McDonald's China has been awarded the "Top Employers China 2026" certification and has been recognized as one of the "Most Popular Employer Brands for College Students 2025" by 51Job, marking its 16th recognition as a top employer and sixth consecutive year as a favorite among students [2][3] Group 1: Employer Branding and Recognition - McDonald's China has received the "Top Employers China 2026" certification from the Top Employers Institute, highlighting its commitment to employee satisfaction and workplace quality [2] - The company has been recognized for six consecutive years as a "Most Popular Employer Brand for College Students" by 51Job, indicating its strong appeal among young job seekers [2] Group 2: Employee Development and Culture - McDonald's China emphasizes a comprehensive compensation and benefits system centered on "security, benefits, and development," providing employees with stable jobs and diverse salary structures [3] - The company promotes a culture based on integrity, respect, and growth, creating an inclusive and enjoyable workplace where employees can find passion and a sense of belonging [3] Group 3: Digital Tools and Employee Experience - McDonald's China has launched the "RGM BOSS" app, enabling employees to efficiently manage schedules, training, tasks, and benefits, thereby enhancing overall employee experience [2] - The company offers a variety of courses through its online learning platform "麦麦e学," supporting employees in skill development, leadership, and career growth [2] Group 4: Youth Employment and Collaboration - McDonald's China employs over 200,000 staff, with more than 50% being post-2000 generation, and provides various career development opportunities through multiple job roles and promotion pathways [3] - The company collaborates with over 700 universities nationwide, helping more than 15,000 young individuals each year secure employment opportunities [3]