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快手闯入AI微电影
Bei Jing Shang Bao· 2025-06-26 14:13
Core Insights - The article discusses the launch of AI-generated micro-movies by Kuaishou, highlighting the collaboration between Kuaishou's Keling AI and the Outliers team, which has produced a series of short films that showcase the potential of AI in content creation [1][3][4] Group 1: AI Content Creation - Kuaishou's Keling AI has released a micro-movie collection titled "New World Loading," which includes multiple stories, with the first episode "Martin Syndrome" receiving significant viewership [3][6] - The production process of AI-generated content is still in its early stages, requiring collaboration between platforms, creators, and technology providers to refine the output [1][5] - The Outliers team has noted that AI content creation is not yet fully automated, and the process involves iterative testing and development to achieve satisfactory results [5][6] Group 2: Market Position and Competition - Major companies like Tencent, ByteDance, and Baidu are also exploring AI-generated content, indicating a competitive landscape in the AIGC (Artificial Intelligence Generated Content) sector [1][6] - Kuaishou's Keling AI has completed over 20 iterations since its launch, with a user base exceeding 22 million and generating over 168 million videos and 344 million images [6][7] - The commercial aspect of Keling AI is becoming more prominent, with reported monthly revenues exceeding 10 million yuan and total revenue surpassing 150 million yuan in the first quarter of 2025 [7][8] Group 3: User Engagement and Revenue Model - The majority of Keling AI's revenue comes from paid subscriptions by professional users, such as content creators and marketers, who contribute nearly 70% of the total revenue [8] - The positive reception of the micro-movie "Martin Syndrome" reflects growing user engagement and interest in AI-generated content [3][7]