Investment Rating - The report maintains a "Buy" rating for the company [4][7]. Core Insights - The company has demonstrated significant revenue growth, achieving 2.717 billion yuan in revenue for the first three quarters of 2025, a year-on-year increase of 54.94% [1]. - The net profit attributable to shareholders for the same period was 204 million yuan, reflecting a year-on-year growth of 4.41% [1]. - The company is focusing on a dual-driven strategy of "services + products," enhancing its market share in the cross-border e-commerce sector while deepening its engagement in high-potential areas such as smart home, new consumption, short dramas, and AI products [2]. - The zMaticoo programmatic advertising platform continues to grow rapidly, with a completed upgrade of its SDK and DSP 2.0, significantly optimizing service efficiency and data integration [2]. - The Agentic AI marketing ecosystem is accelerating its formation, with a research and development investment of 109 million yuan, up 64.52% year-on-year [3]. - The company has become the first-level e-commerce agent for AppLovin in Greater China, enhancing its capabilities in user behavior analysis and advertising optimization [4]. Financial Overview - For 2025, the company is projected to achieve a net profit of 253 million yuan, with corresponding P/E ratios of 54.4, 46.9, and 42.9 for the years 2025, 2026, and 2027 respectively [4]. - The company’s revenue is expected to grow from 3.413 billion yuan in 2025 to 4.280 billion yuan in 2027, with growth rates of 34.0% and 10.0% respectively [6]. - The latest diluted EPS is projected to increase from 0.54 yuan in 2025 to 0.68 yuan in 2027 [6].