I was told a story recently about a startup in Silicon Valley. The founder had a singular vision. The office smelt like cold brew. There were colorful post-it notes everywhere. All of the staff were trained in a very specific creative problem-solving process. They executed it flawlessly and the result was their unicorn, a billiondoll idea that changed the world. Now, many of you might have an idea of the organization I'm talking about or perhaps you've heard this story before and all of you would be correct ...

Have a look at these pictures. This is me wind surfing here on the open ocean in Cape Town. The wind is howling with 30 knots and big waves are lining up on the horizon.In this moment, you basically have two choices. You can get crushed by the wave, grasp for air, and wonder in the next 30 minutes, will I make it back to the beach. Or you can face the raw power, believe in yourself, ride the wave, and experience something extraordinary.The wave is here and it's called artificial intelligence. And right now, ...

so what do you think the connection might be between a waffle iron and a sneaker right I'm going to tell you in a minute all right I spent the last 47 years of my life helping people solve really complex problems like inventing products to save people's lives helping companies out innovate their competition and getting people that don't particularly like each other work together to solve problems effectively and I do this with a process called creative problem solving here's how it works first you figure ou ...