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Visa Says New Anti-Fraud Unit Blocked $350 Million in Scam Attempts
PYMNTS.comยท 2025-03-11 20:07
Core Insights - Visa's new anti-fraud disruption department saved potential victims $350 million last year, part of a broader effort that blocked $40 billion in attempted fraud in 2024 [1] - The company has invested over $12 billion in technology over the last five years to reduce fraud and enhance network security [1] - Visa Scam Disruption (VSD) employs a cross-disciplinary team and generative artificial intelligence tools to proactively identify and mitigate scams [2][3] Investment in Technology and Human Resources - Visa emphasizes the importance of combining proprietary technology with the unique experiences of its personnel to effectively combat scams [2] - The use of generative AI tools allows VSD to analyze large amounts of data and identify impactful scam activities [3] Trends in Scams - There has been a notable increase in scams targeting banks and their customers, with fraudsters employing more sophisticated and personalized tactics [3][4] - Investment scams and romance scams are identified as the most financially damaging, with median losses of $1,104 and $1,996 respectively [5] Fraud Loss Statistics - The Federal Trade Commission reported that consumers experienced over $12.5 billion in fraud losses last year, marking a 25% increase from 2023 [6]