- Hi. I am here to see Pierre Gasly going, thanks very much. Pierre Gasly has lived the full spectrum of Formula One's highs and lows.Now, as Alpines Lee Driver, he's tasked with helping revive one of French Motorsport most ambitious projects. So this is Alpine headquarters, and Pierre is gonna be here for the next couple days. He's coming off a big race in Silverstone, but he's got a really busy week ahead.He's gonna be in the simulator, he's gonna be debriefing with the team, and then he heads to Paris. I ...

Strategic Objectives & Investment - Cadillac aims to compete at the top of Formula One, requiring a multi-billion dollar investment [9][12] - The team anticipates a few years before achieving championship status, emphasizing commitment to the process [9] - The operation includes over 600,000 square feet (55,742 square meters) of manufacturing space in the US and a base in Silverstone, indicating a global operation [9] Team & Technology - Cadillac Formula One team consists of over 1,000 people, highlighting the importance of teamwork and chemistry [7] - The team will initially use Ferrari powertrains, transitioning to Cadillac powertrains later [8] - The team emphasizes the importance of experienced drivers like Valtteri Bottas to provide feedback and leadership [8] Marketing & Brand Impact - Cadillac aims to push technology and innovation through Formula One, targeting a younger demographic [14][15] - Formula One's growing popularity in America, with over 50 million Americans identifying as fans, presents an opportunity to convert them into Cadillac customers [19] - The goal is to convert Formula One fans into Cadillac fans, expecting a bump in car sales [20] Competitive Landscape - Cadillac's entry into Formula One will create a rivalry with Ford, although their partnerships with Red Bull and GM differ significantly [16][17][18] - Cadillac views its partnership with GM as an equity partnership, with GM leading power unit development, unlike Ford's assistance-based approach [18] - The new chassis and power unit will mix up the competitive landscape, requiring assessment of progress and upward trajectory [10][11]

Overview - SailGP is a fast-growing sports league aiming to redefine sailing's image [1] - The league was founded in 2019 by Larry Ellison and Russell Coates [2] Event & Spectator Experience - SailGP races feature high-performance hydrofoiling catamarans close to the waterfront [2] - Events are held in about a dozen cities worldwide, attracting spectators to Grand Prix [2] - The atmosphere is designed to be engaging, similar to Formula One, with elements like DJ performances [3] Investment & Growth Potential - High-profile investors, including Ares Management, Kylian Mbappe, Anne Hathaway, Ryan Reynolds, and Hugh Jackman, have stakes in SailGP [5] - The goal is to change perceptions of sailing and expand its appeal [5] Challenges - SailGP faces the challenge of attracting a large audience compared to Formula One, where the number of fans following SailGP is tiny compared to the millions of Formula One fans [4] - Establishing sailing as a mainstream spectator sport is a relatively new concept [4]