60 Minutes rewind. >> The chances are good that sugar is a bigger part of your daily diet than you may realize, which is why our story tonight is so important. New research coming out of some of America's most respected institutions is starting to find that sugar, the way many people are eating it today, is a toxin and could be a driving force behind some of this country's leading killers, including heart disease.As a result of these findings, an anti-sugar campaign has sprung up, led by Dr. . Robert Lustik ...

tweet, huh, Hie. Well, let's bring in NBC News medical reporter, Dr. . Oxy Sel, to do, you know, to do a blind taste test for science here.Uh, we've got traditional American Coca-Cola. We've got some Refresco Mexican cola, as we call it. Mexican Coca-Cola.Um, look, I haven't had Coca-Cola in a really long time. Like, it's been years. When was the last time you >> Yeah, we were talking before.I think middle school. Middle school was the last time I had a non-diet regular Coca-Cola. Okay.So, your Yeah, your p ...

Product & Marketing Strategy - Coca-Cola is introducing a version made with American cane sugar in the US, offering consumers more choice [1][2][3] - This new product complements the existing version made with high fructose corn syrup, which will remain available [3] - The company's move aligns with a "make America healthy again" movement, potentially driven by consumer preferences for cane sugar [4] Health & Nutritional Aspects - Both cane sugar and high fructose corn syrup versions have roughly the same calories and sugar content per ounce [4] - There are no significant health benefits from substituting cane sugar for high fructose corn syrup; the primary difference is taste [5] - The sugar content in a standard bottle is about the same as in two and a half full-size chocolate bars [5] Consumer Perception & Taste - Consumers perceive the cane sugar version as "better," "more fresh," and having "more flavor" [3] - Taste is a significant factor for consumers, making the switch to cane sugar appealing to some [5] Competitive Landscape - Coca-Cola already uses cane sugar in its Mexican version [3] - The introduction of American cane sugar Coca-Cola could be a response to consumer demand and potentially competitive pressure [2][3]

Company Strategy - Coca-Cola is considering using real cane sugar following criticism of high fructose corn syrup [1] - The company appreciates President Trump's enthusiasm for the brand [1] - More details on innovative offerings will be shared soon [2] Production & Cost - US Coke bottlers switched to corn syrup in the 1980s as a cost-cutting move [2] - Returning to sugar in US production could affect the nation's corn farmers [2] Market & Consumer Preference - The company has long indulged fans of cane sugar by importing glass bottles of Mexican Coke [2] - President Trump is a noted Diet Coke drinker [1]