（来源：上观新闻） 1、明天起，最高140万辆！杭州发布重要提醒 前不久，金华服务区变身为"熊猫猪猪两头乌国际牧场"主题服务区亮相，是浙江省首个IP主题服务区， 依托"金华两头乌"这一国家级地理标志产品的产业优势，搭配萌趣的"熊猫猪猪"IP元素，创新打造集文 化传播、美食体验、休闲互动于一体的高速公路服务区"童话牧场"，成为今年春运热潮中亮眼的标杆之 一。 "往年春节也是销售旺季，但今年更加火爆，春节假期前5天，金华两头乌相关产品销售额已近300万 元，按两头乌每斤30元的肉价、一头约130斤的出栏重量算，相当于卖了700多头'熊猫猪猪'。"主题伴 手礼店店长说。"近几天，我们日均接待客流超5万人次，日均营收同比增长50.76%，销售笔数同比增 长47.84%。"金华服务区负责人介绍。 3、《飞驰人生3》核心赛道在江苏盐城 春节档《飞驰人生3》引爆观众期待，影片中引擎的轰鸣在蜿蜒的赛道间回荡，张驰驾驶赛车极速掠过 倾角45°的高速环道，这可不是电影特效，而是中汽股份汽车试验场中，影视创作与汽车科技交织的跨 界突破。 中汽股份汽车试验场，地处盐城大丰区。项目包含一期综合汽车试验场与二期智能网联汽车试验场。作 为 ...

Core Insights - The article highlights the significant increase in travel during the Spring Festival in Zhejiang, with over 596 million trips made, including 481 million by private cars, showcasing a surge in consumer activity at highway service areas [1] Group 1: Service Area Innovations - The Jinhua service area has transformed into the "Panda Pig Two-Headed International Ranch" themed service area, leveraging the national geographical indication product "Jinhua Two-Headed Pig" to create a unique cultural and culinary experience [1] - The service area has become a popular destination for families, with children engaging with the "Panda Pig" mascots and enjoying interactive experiences [1] Group 2: Sales Performance - The themed service area has seen a remarkable increase in sales, with related product sales reaching nearly 3 million yuan in the first five days of the Spring Festival, equivalent to over 700 heads of "Panda Pig" sold [2] - Daily visitor numbers have exceeded 50,000, with average revenue increasing by 50.76% year-on-year and sales volume up by 47.84% [2] Group 3: Broader Trends in Service Areas - Zhejiang highway service areas are becoming key platforms for local specialty products, featuring a variety of traditional foods and non-heritage delicacies, allowing consumers to take authentic "Zhejiang flavors" home without leaving the highway [3] - The Zhejiang Transportation Group plans to develop more themed service areas that showcase local culture, cuisine, and products to stimulate consumer growth [3]