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莫让KPI思维成基层招商紧箍咒
Jing Ji Ri Bao· 2025-05-28 18:45
Core Viewpoint - The challenges in attracting investment are not due to a lack of potential businesses but stem from an overemphasis on KPI-driven performance evaluations that hinder effective招商工作 [1][2][3] Group 1: Current Challenges in Investment Attraction - Local investment promotion faces increased pressure as traditional methods relying on incentives are no longer viable due to new regulations [2] - The excessive focus on KPI metrics leads to a narrow approach that prioritizes short-term results over sustainable growth, negatively impacting the investment environment [3][4] Group 2: New Strategies and Approaches - Some regions are adapting by developing new strategies such as "business clustering," "industry chain招商," and "gold medal service" to attract investments [2] - A balanced regional industrial ecosystem is essential, which includes a variety of business types rather than focusing solely on large enterprises [3] Group 3: Recommendations for Improvement - It is suggested that local governments implement differentiated assessments for investment promotion departments, moving away from a one-size-fits-all KPI approach [4] - Encouraging a long-term perspective in investment promotion can help build a more sustainable and equitable industrial ecosystem [3][4]