The Trump Mobile, a phone company, has removed language from its website claiming that its phone is made in the USA. Bloomberg’s Ed Ludlow gives an update on the company’s claim and what could be behind it. -------- Like this video? Subscribe to Bloomberg Technology on YouTube: https://www.youtube.com/channel/UCrM7B7SL_g1edFOnmj-SDKg Watch the latest full episodes of "Bloomberg Technology" with Caroline Hyde and Ed Ludlow here: https://www.youtube.com/playlist?list=PLfAX25ZLrPGTygCwn55voYZ_LYyKjxokJ Get the ...

Core Viewpoint - iPower Inc. has announced the formation of a joint venture, United Package NV LLC, marking a significant step in establishing a "Made in USA" manufacturing initiative within its SuperSuite Supply Chain Platform [1][2][3] Group 1: Joint Venture and Manufacturing Initiative - The joint venture aims to create a localized manufacturing infrastructure in the U.S. focused on producing packaging materials to meet the growing demands of domestic businesses [2][3] - This initiative is part of iPower's strategy to reshore critical manufacturing capabilities and enhance supply chain resilience [3][4] Group 2: Benefits of the "Made in USA" Module - The "Made in USA" module within the SuperSuite is designed to support manufacturing initiatives by providing legal guidance, facility planning, workforce development, and access to distribution and e-commerce infrastructure [3][7] - Key benefits include faster turnaround times, reduced exposure to global shipping volatility, enhanced sustainability, transparent vendor collaboration, and improved inventory responsiveness [7] Group 3: Future Plans - iPower plans to expand its "Made in USA" initiative by forming additional strategic ventures and supporting a new wave of domestic manufacturers across various categories [4]

Core Perspective - The article discusses the intersection of fashion and ideology, particularly in the context of American manufacturing and the "Made in USA" movement, questioning whether this can reshape American style amidst rising isolationism [1][4][22]. Group 1: American Fashion Landscape - Currently, 98% of clothing worn by Americans is produced overseas [3]. - A Bankrate survey indicates that 84% of American respondents prioritize saving money while shopping during holidays, reflecting a long-standing American spirit of practicality and cost-effectiveness [4]. - The rise of the "Made in USA" concept under Trump's administration has sparked interest in domestic production, with some brands aiming for ideological ambitions beyond mere profit [4][5]. Group 2: Emerging Brands and Products - American Trench, founded in 2013, is highlighted as a prominent emerging brand focused on American-made products, with a nostalgic approach to fashion [7][11]. - The company emphasizes quality by sourcing materials from Colorado and manufacturing in New York, aiming to produce garments comparable to European luxury brands [11]. - American Trench's pricing strategy includes a navy blazer priced at $795, which is a compromise between brand values and production costs [11][12]. Group 3: Consumer Behavior and Ideology - The company's sock products, priced at $14, account for 60% of its revenue, indicating a successful strategy in appealing to consumers' nostalgia and political sentiments [16]. - The article notes that the desire for American-made products is intertwined with a longing for a bygone era, reflecting a broader identity crisis in American culture [22][47]. - The historical context of American fashion reveals a struggle for identity, with past movements often being responses to economic and cultural challenges [29][34]. Group 4: Challenges and Future Outlook - The article highlights the decline in the American textile workforce, from 2.1 million in the 1950s to just 471,000 today, complicating the revival of domestic manufacturing [22][23]. - The current trend towards local manufacturing is seen as a reaction to globalization, but it raises questions about sustainability and the practicality of high-cost American-made goods [47]. - The article concludes that while there is a resurgence of interest in American manufacturing, it may ultimately serve as a temporary solution to deeper identity anxieties rather than a sustainable shift in the fashion industry [47].

在特朗普政府"加征关税"并大力呼吁"复兴美国制造业"背景下，"Made in USA"的搜索量在谷歌、亚马逊等渠道持续飙升。 在流量奔涌而来之际，许多美国本土卖家顺势推出了"美国制造"专卖店，而中国卖家虽然很难切到"美国制造"的蛋糕，但也行动起来，通过按需打印 （Print on Demand）等方式，推出"美国组装"(Assembled In USA)的商品，以捕捉这一波商机。 01 "Made in USA"搜索量飙升 近期以来，美国消费者对"美国制造"的兴趣陡然上升。据一份调查数据显示， 与"made in USA"相关的搜索量上升了220%，而"made in America products only"（仅限美国制造）的搜索量增长了130%。 一批美国卖家嗅到了机会，纷纷推出自己的"美国制造商店"。通过谷歌搜索，我们可以看到许多高举"美国制造""美国制造商店""美国商品"等旗帜的 独立网站。 图 /一家域名为made in USA的独立站 这些商店里销售杯子、厨具、桌布、服装、玩具、饰品等，甚至还单列一个"flag"的分类，用来专门销售"美国造"的国旗，以回应"美国总统大选时国 旗由中国义乌造"的被 ...