Warner Bros Discovery is considering an outright sale following interest from several potential buyers, the company said Tuesday, in what would be the latest shakeup across legacy media.Shares of the company rose 10.5% in morning trading. Netflix and Comcast are among the potential bidders, CNBC reported Tuesday, citing sources, following earlier reports that Paramount Skydance CEO David Ellison was also in talks to acquire the combined company.Warner Bros Discovery – home to CNN, HBO Max and the “Harry Pot ...

Core Viewpoint - The potential merger between Paramount Skydance Corp. and Warner Bros. Discovery Inc. could reshape the media landscape, reducing the number of major Hollywood studios and raising regulatory concerns [2][3]. Group 1: Merger Implications - A merger would consolidate Hollywood's major legacy studios to four, combining significant assets in news, movies, and TV [3]. - The merger is expected to face regulatory scrutiny due to increased industry concentration and reduced competition in streaming services, which could lead to higher prices over time [4]. Group 2: Financial and Operational Considerations - The combined entity, referred to as "Warnermount," could achieve cost savings of up to $4.5 billion according to Benchmark Co. analyst Matthew Harrigan [5]. - Warner Bros. shares increased by 17% following a 29% gain the previous day, while Paramount's shares rose by 7.6% [5]. Group 3: Company Transformations - Both companies are undergoing significant transformations aimed at enhancing returns for investors, with Paramount recently completing a merger with Skydance Media and planning to cut up to 2,000 jobs [5]. - Warner Bros. is preparing to split its operations into two segments, one focusing on streaming and studio operations, and the other on cable channels, which may lead to further job cuts if a merger occurs [6].