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品牌持续发售!OLED显示器市场火力全开
WitsView睿智显示· 2025-09-28 09:06
(MSI)、冠捷(AOC)和泰坦军团(TITAN ARMY)开始发售27吋2K 500Hz QD-OLED显示 器。冠捷(AOC)的产品售价为4,999元,定价较为积极,属于价格最低的500Hz产品。 显示器品牌在积极推动OLED显示器的发展,为了给消费者提供更多的选择,几乎每个月都有新的 产品发售。 据集邦Display观察,2025年9月,部分显示器品牌开始发售27吋2K 280Hz和500Hz QD-OLED 显示器。 外星人(Alienware)开始发售27吋2K 280Hz QD-OLED显示器,售价5,649元。微星 在应用领域方面 ,OLED显示器目前主要应用在电竞领域,未来,可能会出现适合内容创作者的 产品,OLED显示器的应用领域将逐步扩大。 在面板供应方面,OLED显示器面板目前主要由韩国的面板厂供应,未来, 随着 OLED显示器市 场的蓬勃发展,可能会吸引更多的面板厂加入OLED显示器面板供应的行列。 除了QD-OLED显示器之外,W-OLED显示器也有新的产品发售。2025年9月,LG电子(LGE) 发售34吋W-OLED显示器新品,华硕(ASUS)发售32吋W-OLED显示器新品。 ...
三星第一!1Q25前五大OLED显示器品牌市占率排名出炉
WitsView睿智显示· 2025-05-08 06:26
Core Viewpoint - The OLED monitor market is experiencing rapid growth, with significant increases in shipment volumes expected in 2025, driven by new product launches from various brands [1]. Industry Overview - TrendForce's research indicates that OLED monitor shipments are projected to reach approximately 507,000 units in Q1 2025, representing a year-on-year increase of 175%. By Q2 2025, shipments are expected to rise to 650,000 units, with an annual growth rate of 81%, leading to a total of 2.58 million units for the year [1]. Market Share Analysis - Samsung leads the OLED monitor market with a 22.4% market share, primarily driven by its 49-inch product line, which accounts for 40% of its shipments. The 27-inch UHD products are expected to become the highest-selling category for Samsung in Q2 [2][3]. - ASUS has climbed to the second position with a market share of 21.6%, closing the gap with Samsung to less than one percentage point. ASUS has invested heavily in OLED technology and diversified its product offerings, including portable dual-screen monitors [2][4]. - MSI holds the third position with a 14% market share, benefiting from a strong performance in 2024, where it achieved a 63% year-on-year growth in overall monitor shipments and a staggering 36-fold increase in OLED shipments [2][5]. - LGE ranks fourth with a 13% market share, boosted by the launch of its 45-inch WUHD model. However, it is expected to lag behind competitors due to a lack of focus on the popular 27-inch UHD segment [2][6]. - Dell occupies the fifth position with an 11% market share, with expectations of growth driven by the introduction of new 27-inch UHD and 31.5-inch 120Hz models aimed at the business market [2][7].