Give me a sense of why representing countries matters here. So when we look at what happened this year, this way, it was the second iteration off the East Coast. World Cup was the first time that all the games industry comes together and competes across 24 different games.And this is a unique moment because e-sports has been very segregated into different disciplines. And now there's one place where this all happens together and we've proven that it can happen on this scale and be successful. With 700 milli ...