Core Insights - TikTok matrix operation is an effective method for expanding influence and monetization in social media marketing [1] Group 1: TikTok Matrix Operation - TikTok matrix involves creating multiple interconnected TikTok accounts around a core theme or brand, allowing for broader user coverage and increased influence [1] - For example, a fashion brand can create accounts like "Daily Outfits," "Product Reviews," and "Trend Analysis" to target different audience segments [1] Group 2: Account Setup and Management - Use a clean phone with the latest system to ensure stable TikTok operation, and select a reliable VPN that complies with regulations [2] - It is recommended to register accounts using a valid email, with a simple and relevant nickname, a clear profile picture, and a bio that highlights the account's value [3] Group 3: Content Strategy - Clearly define the target audience characteristics to plan the positioning of each account in the matrix, such as creating accounts for "Home Cooking," "Local Specialties," and "Food Reviews" in a food matrix [4] - Differentiate each account's image through visual and language styles, ensuring that content resonates with the intended audience [5] - Content creation should align with account positioning, trending topics, and user needs, ensuring high-quality visuals and sound [6] Group 4: Engagement and Optimization - Publish content during peak activity times for the target audience, using attractive titles and relevant tags to enhance visibility [7] - Engage with users by responding to comments and messages, and hosting interactive activities to boost exposure [9] - Monitor key metrics like views and likes to optimize content and operational strategies based on data analysis [10] Group 5: Troubleshooting and Improvement - If accounts experience limited reach, it may indicate violations or low authority; reviewing platform guidelines and correcting issues is essential [11] - Low view counts can result from problems with topic selection, content quality, timing, or titles; adjustments in these areas can help improve performance [12]