体育文化与产业
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体育为媒,塑造城市“性格”
Ren Min Ri Bao· 2025-11-15 21:51
Core Insights - The 15th National Games in Guangdong showcased the unique sports culture and industries of various cities, highlighting the diverse and charming aspects of the Guangdong-Hong Kong-Macao Greater Bay Area [1][2] Group 1: Event Highlights - The event featured representatives from cities like Guangzhou, Shantou, Zhaoqing, Qingyuan, and Chaozhou, who presented their local sports culture through physical displays and explanations [1] - Guangzhou's exhibition included a commemorative set of 19 table tennis balls, each representing a city in the Greater Bay Area, symbolizing collaboration and development among the cities [1] - Shantou's local enthusiasm for surfing was evident, with a surge in participation in surfing classes and the establishment of surfing clubs in schools [1][2] Group 2: Cultural Integration - Zhaoqing showcased roller skates that were once presented as national gifts, emphasizing local manufacturing capabilities and integrating cultural symbols into sports product design [2] - Qingyuan promoted its local specialties, such as Qingyuan chicken, alongside its rafting and dragon boat racing, establishing new city identities [2] - Chaozhou highlighted its heritage through Go chess and traditional elements like Kung Fu tea, aiming to broaden the appeal of Go to the public [2] Group 3: Economic Impact - The event encouraged local tourism by offering discounts at various attractions for attendees, enhancing the cultural and sports tourism experience [2] - Over a hundred local businesses collaborated to launch special tourism packages, stimulating consumption in the cultural and sports sectors [2]