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一品威客创始人/CEO黄国华解读上线EPWK国际版——蜕变为一家真正的全球性平台公司
Sou Hu Cai Jing· 2025-09-12 04:15
Core Viewpoint - The successful internationalization of Yipin Weike will transform it from a local Chinese company into a truly global platform, enhancing its value and imaginative potential [1][3]. Group 1: Company Overview - Yipin Weike, listed on NASDAQ under the ticker EPWK, is the first Chinese digital creative design trading service platform to go public in the U.S. [1][3]. - The platform has accumulated over 25.66 million registered users and completed over 4.6 million projects, with a GMV exceeding $16.7 billion as of June 30, 2024 [6]. Group 2: Internationalization Strategy - The launch of the international version (intl.epwk.com) has attracted thousands of global users daily, positioning Yipin Weike as a new vehicle for international creative service agencies entering the Chinese market [3][5]. - The internationalization is not merely about launching an English website; it represents a profound strategic upgrade aimed at seeking growth, enhancing brand value, and optimizing the ecosystem [1][3]. - The international market offers a significantly larger growth potential compared to the increasingly stable Chinese creative service market, with higher demand and willingness to pay in regions like Europe and the U.S. [3][5]. Group 3: Market Opportunities - The global acceptance of remote collaboration has surged post-pandemic, making the creative industry particularly suited for remote work, which Yipin Weike is capitalizing on [5]. - There is a growing need for high-quality brand design and localization services as many Chinese brands accelerate their international expansion [5]. Group 4: Competitive Landscape - Yipin Weike faces challenges such as cross-cultural operations, international competition from platforms like Upwork and Fiverr, and compliance risks [6]. - Successfully addressing these challenges will position Yipin Weike as a standard-setter in the industry, creating significant competitive barriers [6].
获奖佳作揭晓 一品威客发起的“金岳奖”赛事成功举办终评会
Sou Hu Wang· 2025-05-19 09:30
Group 1 - The fifth "Jin Yue Award" global creative design competition successfully held its final evaluation meeting in Xiamen on May 16, 2025, marking a significant moment in the creative design field [1] - The competition, initiated by Yipin Weike, aims to provide a platform for global creative design talents and promote the integration of creative design with commercial needs, contributing to the growth of the creative economy [1][14] - Since the announcement of the call for submissions on May 16, 2024, the event has garnered widespread attention, receiving nearly 2,000 valid submissions by December 31, 2024, showcasing the rich imagination and excellent creative abilities of designers [3] Group 2 - A professional review team was organized by the competition committee to conduct online pre-evaluations, selecting 90 outstanding works from the numerous submissions for the final evaluation [4] - The final evaluation featured a strong panel of three experienced experts from the industry, ensuring a rigorous and professional review process [6][7] - The evaluation process consisted of two rounds: the first round involved selecting 70 outstanding works from the 90 shortlisted entries, and the second round assessed the creativity, practicality, aesthetic value, and market potential of the works, resulting in 50 award-winning pieces [10] Group 3 - The award-winning list was officially announced after several hours of careful evaluation, with the results to be publicly displayed for one week to ensure transparency [13] - The "Jin Yue Award" has been successfully held five times since its inception in 2020, gaining significant attention and support from designers and design institutions due to its authority and professionalism [13] - Yipin Weike, established in March 2011, operates a digital economy platform that leverages internet big data and AI to facilitate online development and talent sharing for entrepreneurial enterprises [14][16]