市场运营
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小角落大提升 以净颜换新貌
Su Zhou Ri Bao· 2026-01-12 00:37
兼具自然之美与人文底蕴的吴中景区,正以清爽姿态迎接新春客流。光福镇太湖渔港村组织志愿者 擦拭观景护栏,捡拾塑料袋、纸屑、枯枝等垃圾。同时引导游客践行垃圾不落地、规范停车、不翻越护 栏等文明旅游新风尚。甪直古镇内,志愿者们认真捡拾烟头果壳、枯枝落叶,同步擦拭公共设施,清理 墙面小广告,为游客与居民营造整洁舒适的环境。香山街道舟山村组织志愿者集中对穹窿山步道及周边 区域、村内河道进行全面清理,进一步美化景区环境,营造整洁宜居、山清水秀的乡村面貌。 景区之外,社区家园的环境蜕变同样温暖动人。横泾街道的沿街商户主动参与街巷清扫,一位店主 笑着说:"店铺门口干净整洁,客人看着舒心,我们经营也更有底气。咱横泾的好环境,得靠咱们一起 守!"朴实话语道出了商户们守护家园的真心。东山镇陆巷村志愿者深入村落卫生死角,对村民承包 地、楼栋生活垃圾及乱堆乱放的柴草杂物进行地毯式清理与有序堆放,让乡村房前屋后尽显整洁。 小区内部的清洁行动更是精准发力。长桥街道嘉宝社区志愿者聚焦楼道环境,全面清除地面、墙面 及扶手上的小广告,规范单元门口非机动车停放,让楼道重归通畅明亮;吴中供水小洖志愿服务队化 身"环境卫士",深入小区地下二次供水泵房 ...
如何提升个人技能顺利转岗市场运营
Sou Hu Cai Jing· 2025-10-11 06:56
Core Insights - The article emphasizes the growing trend of career transitions into market operations, highlighting the importance of acquiring the right skill set and certifications like the CDA (Certified Data Analyst) to facilitate this shift [1][4]. Group 1: Core Competencies in Market Operations - Data analysis skills are essential for collecting, organizing, and interpreting market data to optimize operational strategies [3]. - User insight capabilities are crucial for understanding user needs, behavior patterns, and psychological motivations [3]. - Content creation skills are necessary for effective content planning and copywriting [3]. - Channel management skills involve familiarity with the operational rules and optimization methods of major traffic platforms [3]. - Strategic planning abilities are required to develop comprehensive marketing plans and brand communication strategies [3]. Group 2: CDA Certification as a Career Accelerator - The CDA certification is a powerful tool for transitioning into market operations, providing a data-driven operational mindset [4][6]. - It equips individuals with essential tools for market operations, including Excel for data analysis, SQL for user behavior data extraction, and Python for market trend forecasting [6]. - CDA-certified professionals can enhance cross-departmental collaboration, effectively communicating data needs and business logic with technical and product teams [6]. Group 3: Recognition and Employment Opportunities - The CDA certification is highly regarded in the data field, comparable to CPA and CFA certifications, and is recommended by authoritative media [7]. - Many companies prioritize CDA-certified candidates during recruitment, especially in technical roles within banks and financial institutions [10]. - Job opportunities for CDA holders include positions as data analysts in major internet companies, technical roles in finance, business intelligence consultants, market researchers, and operational roles [12]. Group 4: Dual-Track CDA and Market Operations Skills Development - The first phase focuses on foundational skills, including obtaining CDA Level 1 certification and learning basic statistics, Excel, and SQL [12][14]. - The second phase emphasizes practical skill enhancement, applying CDA knowledge in market operations, and building a personal project portfolio [14]. - The final phase involves job preparation and networking, optimizing resumes to highlight CDA certification and data analysis skills [14][15]. Group 5: Strategies to Overcome Transition Challenges - To address experience gaps, individuals can build portfolios through personal projects, freelance work, and volunteer opportunities [15]. - For knowledge gaps, utilizing online courses, industry reports, and professional literature is recommended [15]. - To expand networking resources, active participation in industry communities and sharing valuable insights can help establish connections [15].
清风拂菜篮,廉洁润市井
Hang Zhou Ri Bao· 2025-08-27 02:40
Core Viewpoint - The event organized by Hangzhou Xiaoshan Industrial Development Group aims to enhance transparency and integrity in market management through community engagement and feedback mechanisms [1] Group 1: Community Engagement - The "Qingfeng Tea Talk" event involved consumers, operators, and market staff to strengthen the consensus on integrity among stakeholders [1] - A total of 152 community activities were conducted, engaging over 9,600 participants, fostering social interactions within the community [1] Group 2: Service Initiatives - The company launched convenient service projects such as "You Point, I Check" and "Love Without Barriers," benefiting over 11,000 people across 18 villages and communities [1] - The market service company established 18 agricultural markets as demonstration points for integrity, showcasing the "Qingfeng Market" theme and promoting integrity culture [1] Group 3: Cultural Promotion - The initiative includes the creation of integrity-themed walls, cultural corners, and story exhibitions to bring the "Qingfeng Vegetable Basket" brand closer to the grassroots and the public [1] - Three integrity culture routes were designed to comprehensively display the connotation of the "Qingfeng Vegetable Basket" integrity brand [1]