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清凉床品伴好眠
Jing Ji Ri Bao· 2025-07-23 22:11
Core Insights - The demand for cooling bedding products is increasing due to high temperatures across the country, with consumers seeking innovative ways to enhance sleep quality [1][2] Group 1: Market Trends - The sales of cooling mats have seen significant growth, with ice silk mats accounting for over 40% of total sales, while bamboo and rattan mats maintain a stable market among traditional consumers [1] - New products such as gel mattresses and soft tube pillows are gaining popularity due to their physical cooling properties, showing considerable sales growth [1] Group 2: Consumer Preferences - Consumers are increasingly focused on comfort and functionality in bedding products, leading to innovations in materials and designs that enhance cooling effects while improving softness and skin-friendliness [1] - Young consumers are particularly attracted to new types of cooling mats, such as anti-mosquito mats and breathable "hole mats," which cater to their quality of life concerns [1] Group 3: Industry Response - Companies are encouraged to innovate products and build brands in response to diverse consumer needs, aiming for sustainable development in the cooling bedding market [2]
中国制造已经强到可怕!一个枕头竟有如此多黑科技,太牛了
凤凰网财经· 2025-06-28 14:03
Core Viewpoint - The article emphasizes the importance of selecting the right cervical pillow to alleviate neck discomfort caused by poor posture and prolonged screen time, highlighting a specific product, the Nitetronic 添眠荷叶护颈枕, which offers various ergonomic features for better support and comfort [5][10][13]. Group 1: Product Features - The Nitetronic 添眠荷叶护颈枕 is designed with high support and strong rebound capabilities, featuring a flexible airbag for traction, adjustable height, and ergonomic design [18][20][46]. - The pillow incorporates a unique荷叶仿生学 design that mimics the structure of a lotus leaf, providing a gentle and stable support for the head and neck [20][62]. - It includes a far-infrared heating function to warm the neck and shoulder muscles, helping to relieve soreness, especially in winter [24][110]. Group 2: Market Position and Reception - The 添眠 brand has been established for over a decade, focusing on sleep products and has received numerous awards, indicating a strong reputation in the sleep industry [51][53]. - The product has gained popularity in overseas markets, with positive feedback from users and influencers, suggesting a high level of customer satisfaction [49][28]. - The pillow is competitively priced at approximately 259 RMB for the traction version and 319 RMB for the heat therapy version, making it an attractive option for consumers seeking relief from neck pain [36][32].