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如新荣获2025消费责任对话活动客户服务创新典型案例
Xin Hua Wang· 2025-11-12 11:15
Core Insights - The event themed "Boosting Consumption and Quality Service Responsibility" was held in Chengdu, focusing on consumer rights protection and service quality enhancement [1][3] - Nu Skin (如新) was recognized with the "Customer Service Innovation Typical Case" award, highlighting its commitment to consumer rights and service innovation [1][4] Group 1: Consumer Rights and Corporate Strategy - Nu Skin has integrated consumer rights protection into its core business strategy, viewing it as both a legal obligation and a reflection of its ESG (Environmental, Social, and Governance) principles [3] - The company emphasizes "innovation" and "high quality" as foundational elements, investing in biotechnology and intelligent research to provide safe and effective health products [3] Group 2: Quality Management and Technological Innovation - Nu Skin has implemented a "6S quality measure" throughout the product lifecycle, ensuring high standards of quality and safety from sourcing to final product [3] - The upcoming launch of the "Prysm iO" smart health management platform will utilize advanced technologies like hyperspectral Raman technology, AI, and big data to offer personalized health solutions [3] Group 3: Service Assurance and Customer Satisfaction - The company adheres to a "customer-centric" philosophy, offering a comprehensive after-sales service mechanism, including a 30-day no-reason return policy [4] - In 2023, Nu Skin achieved full online processing for after-sales services, with return and machine after-sales handling rates reaching 100% and over 90%, respectively, significantly enhancing service efficiency and customer satisfaction [4] Group 4: Sustainable Development Initiatives - Nu Skin incorporates environmental sustainability into its supply chain, focusing on local sourcing, eco-friendly packaging, and reducing environmental footprints [4] - The company's second phase of the innovation headquarters project received the "Waste-Free Factory" title in Shanghai, showcasing its commitment to green development [4] Group 5: Future Outlook - The recognition received for customer service innovation underscores Nu Skin's long-standing dedication to product innovation, quality assurance, and sustainable development [4] - The company aims to leverage technology for product upgrades and build consumer trust, contributing to a healthy and high-quality consumption ecosystem in China [4]