Core Insights - The digital printing solutions industry is experiencing significant growth driven by increasing consumer demand for personalized products and advancements in digital printing technology [1][3][5] - The global market size for digital printing solutions is projected to reach $43.3 billion in 2024 and $46.6 billion in 2025, with various segments contributing to this growth [1][3][5] Industry Definition and Types - Digital printing solutions utilize computer technology, digital printing devices, and related software to achieve on-demand, variable, efficient, and high-quality printing outputs [2][3] - Key technologies in digital printing solutions include inkjet printing, electrostatic printing, and thermal transfer printing [2] Current Industry Status - The global digital printing solutions market is expected to grow from $35.1 billion in 2020 to $43.3 billion in 2024, indicating a robust annual growth rate [3][5] - The market is characterized by a rising demand for customized printing products across various industries [3] Market Segmentation - In 2024, the market for printing systems and infrastructure is projected to be $26.5 billion, accounting for 61.20% of the total market; instant printing services are expected to reach $3.1 billion (7.16%); and other printing services will be approximately $13.7 billion (31.64%) [5] - By 2025, the printing systems and infrastructure market is anticipated to grow to about $28.3 billion (60.73%), with instant printing services increasing to around $3.9 billion (8.37%) and other printing services to about $14.4 billion (30.90%) [5] Industry Value Chain - The upstream of the digital printing solutions industry includes printing equipment, software systems, and materials; the midstream focuses on system integration; and the downstream applications span various sectors such as printing and publishing, packaging and labeling, advertising and display, textiles and apparel, and industrial manufacturing [5] Competitive Landscape - Major players in the Chinese digital printing solutions market include Shenzhen Hansen Software Co., Ltd., Epson (China) Co., Ltd., and Xi'an Plater Technology Co., Ltd., among others [6][7] - Hansen Software provides a comprehensive digital printing solution, achieving revenues of 439 million yuan in 2024, while Plater Technology reported revenues of 422 million yuan in the first half of 2025 [6][7] Industry Development Trends - The digital printing solutions sector is evolving through integration with IoT, big data, and AI technologies, positioning itself as a crucial link between the digital and physical worlds [5] - The industry is expected to diversify in technology, expand application areas, and grow in market size, creating unprecedented new value [5]

近日，一家数字打印解决方案供应商——汉森软件股份有限公司向港交所主板提交上市申请书，国金证 券(香港)有限公司、中信证券为联席保荐人。 这是该公司首次冲刺港股资本市场，其曾于2023年10月A股上市指导，但于2025年7月终止指导协议。 在2025年7月的股权转让中，每股成本约为50元人民币，对应公司的上市前估值约为31.55亿元人民币。 这一估值水平反映了前期投资者对其在数字打印赛道龙头地位的认可，不过本次上市港股投资者会 否"买账"，则还需从其基本面来进行综合分析。 营收表现稳健 费用增长侵蚀利润 公开资料显示，汉森软件是一家全链条数字打印解决方案供应商，主要提供打印控制系统、打印基础设 施及打印创新服务，公司的一体化平台融合全球领先的打印控制系统、先进的硬件基础设施及RIIN银 河SaaS，这一创新模式彻底改变打印解决方案的交付与规模化拓展方式。凭借这一独特定位，公司得以 捕捉即时打印全价值链的机遇，涵盖工业应用与创意商业等多个领域。 过往业绩来看，公司营收、利润曾呈现稳步增长趋势。2022-2024年间，公司收入分别为2.46亿元、3.32 亿元和4.39亿元(人民币，下同)，复合增速33.6%;同期 ...