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播客收听量首超脱口秀广播 长音频市场份额再扩大
Feng Huang Wang· 2026-02-26 02:10
Core Insights - Podcast listening has officially surpassed traditional talk radio, marking a significant shift in the audio content market [1] Group 1: Market Trends - In 2015, AM/FM radio accounted for 75% of spoken audio listening time, while podcasts only represented 10% [1] - Over the past decade, radio's share has steadily declined as audiences have shifted towards podcasts and on-demand audio platforms [1] - Currently, podcasts have become the primary source of spoken audio, with on-demand audio overall holding a higher market share [1]
美股异动丨iHeartMedia暴涨超34%,据报公司与奈飞洽谈视频播客内容授权事宜
Ge Long Hui· 2025-11-04 14:53
Core Viewpoint - iHeartMedia's stock surged over 34%, reaching a two-year high of $3.90, following reports of negotiations with Netflix for exclusive rights to its video podcast content [1] Group 1: Company Developments - iHeartMedia is in talks with Netflix to secure exclusive licensing for its video podcast content [1] - The company owns popular podcast shows such as "The Breakfast Club" and "Las Culturistas" [1] - If the agreement is finalized, the complete video versions of these shows will be removed from YouTube [1]