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播客收听量首超脱口秀广播 长音频市场份额再扩大
Feng Huang Wang· 2026-02-26 02:10
凤凰网科技讯2月26日,Edison Research最新研究显示,播客收听量已正式超越传统脱口秀广播。数据 显示,播客在月度受众规模上首次领先,标志着长音频内容的市场份额取得突破。 研究显示,2015年时AM/FM广播曾占据口语音频收听时长的75%,而当时播客仅占10%。过去十年间, 广播份额持续流失,听众逐步转向播客及点播音频平台。目前,播客已超越广播成为最主要的口语音频 来源,点播语音音频整体占比更高。 ...
美股异动丨iHeartMedia暴涨超34%,据报公司与奈飞洽谈视频播客内容授权事宜
Ge Long Hui· 2025-11-04 14:53
Core Viewpoint - iHeartMedia's stock surged over 34%, reaching a two-year high of $3.90, following reports of negotiations with Netflix for exclusive rights to its video podcast content [1] Group 1: Company Developments - iHeartMedia is in talks with Netflix to secure exclusive licensing for its video podcast content [1] - The company owns popular podcast shows such as "The Breakfast Club" and "Las Culturistas" [1] - If the agreement is finalized, the complete video versions of these shows will be removed from YouTube [1]