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AvePoint Launches Enhanced Points-Based Global Partner Program to Drive Channel Growth
Globenewswireยท 2025-08-12 13:00
Core Insights - AvePoint has launched a modernized Global Partner Program aimed at enhancing partner growth and service delivery in response to increasing demand for data security, governance, and AI enablement [1][8] - The managed IT services market is projected to grow by 12.6% to exceed US$600 billion, highlighting the strategic importance of this transition for AvePoint and its partners [2] - The new points-based program focuses on rewarding partner engagement and activities that drive success, rather than solely on revenue [3][7] Company Initiatives - The new program is designed to help partners capitalize on opportunities in high-value service engagements by rewarding engagement metrics [3][4] - Key benefits of the program include flexible advancement through tiers based on engagement, comprehensive enablement with access to technical resources, and business development support for advanced partners [7] - Early participants in the pilot program have reported significant benefits, including structured paths for onboarding and training [5][6] Market Context - The shift towards managed IT services is driven by organizations seeking specialized expertise in data security and governance, as well as AI readiness [2] - AvePoint's enhancements to its partner program are part of a broader strategy that includes acquisitions and new product launches to strengthen its channel ecosystem [8]