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Comscore’s Cross-Platform Content Measurement to Service ESPN, Strengthening Audience Insights and Better Illuminating the Value of Its Fanbase (and Programming)
Globenewswire· 2026-01-07 13:00
Unified content measurement gives ESPN a clearer view of how fans engage across linear, streaming, digital, and social — revealing its total audience reach and programming impactNEW YORK, Jan. 07, 2026 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced that ESPN will utilize Comscore Content Measurement (CCM) to gain a unified view of how audiences connect with its programming across all platforms. By leveraging Comscore’s unified, pers ...
Comscore Launches Daily Program-Level Reporting with Deduplicated Insights on Shows and Episodes across CTV and Linear TV
Globenewswire· 2026-01-06 14:01
Underpinned by AWS agentic AI technology, Comscore's Content Measurement now offers new program-level reporting for advertisers and agencies to maximize ad spendRESTON, Va., Jan. 06, 2026 (GLOBE NEWSWIRE) -- Comscore, a global leader in measuring and analyzing consumer behaviors, today announced the release of its new program-level capabilities within Comscore Content Measurement (CCM). This new module in CCM provides media companies, advertisers, and agencies with visibility into how audiences engage with ...
Comscore Completes Recapitalization Transaction with Preferred Stockholders Following Approval from Common Stockholders
Globenewswire· 2026-01-06 12:00
Core Insights - Comscore has completed a recapitalization transaction with its preferred stockholders, enhancing financial flexibility and corporate governance [1][2] - The recapitalization eliminates an annual preferred dividend of $18 million and aligns interests among stockholders [1][2] Financial Details - Preferred stockholders exchanged 31,928,301 Series B preferred shares for 3,286,825 shares of common stock and 4,223,621 shares of new Series C preferred stock [2] - The transaction involved the issuance of 9,860,475 shares of common stock and 12,670,863 shares of Series C preferred stock, eliminating all Series B preferred stock [2] - The recapitalization implied an exchange of $80.8 million of existing liquidation preference for common stock at an effective price of $8.19 per share, a nearly 50% premium to the 90-day VWAP of $5.465 per share [2] - Additionally, $183.7 million of remaining liquidation preference was exchanged for Series C preferred stock at a price of $14.50 per share, with the new preferred stock being convertible into common stock at a 1:1 rate and paying no annual dividends [2] Strategic Positioning - The recapitalization is viewed as a pivotal moment for Comscore, positioning the company for long-term growth and investment in media transformation through AI [2] - The improved capital structure aims to increase market interest in Comscore's common stock and enhance public market capitalization [2]
Nielsen and Roku Expand Strategic Measurement Partnership
Businesswire· 2025-12-22 14:30
NEW YORK--(BUSINESS WIRE)--Today, Nielsen, a global leader in audience measurement, data, and analytics, and Roku, a leading TV streaming platform*, announced an expansion of their long-term strategic partnership. Building on years of collaboration, this next phase will incorporate Roku data into Nielsen's advanced campaign measurement and outcome solutions. With streaming on Roku devices alone making up more than 21% of all TV viewing**, advertisers can get a more accurate view of what audiences watch acro ...
Comscore Expands Cross-Platform Campaign Measurement to Include Audio and Social
Globenewswire· 2025-12-15 14:05
Core Insights - Comscore has expanded its cross-platform reporting suite by introducing streaming audio measurement and enhanced social reporting, now rebranded as Cross-Platform Campaign Results [1][4] - The new capabilities allow advertisers to plan, activate, and measure streaming audio and podcast campaigns alongside other digital and linear formats, providing a comprehensive view of campaign performance [2][5] Company Developments - The rebranding of Comscore Campaign Ratings (CCR) to Cross-Platform Campaign Results (CCR) aims to clarify the company's unique offering in validating impact and optimizing spend across fragmented media landscapes [4] - Comscore's expanded social reporting provides insights into deduplicated reach and performance across Facebook and Instagram, aligning with TV, CTV, and digital channels [3][4] Industry Impact - The enhancements in Comscore's reporting suite enable advertisers to measure channels collectively rather than in silos, thus improving budget allocation and campaign planning across various platforms [4][5] - As consumer attention shifts across platforms and formats, the Cross-Platform Campaign Results equips advertisers with unified insights to validate performance and drive stronger business outcomes [5][6]
WPP 前 CEO Mark Read 的下一站:执掌 Kantar Media 全新董事会
Jing Ji Guan Cha Bao· 2025-11-25 08:56
Core Insights - Mark Read has been appointed as the chairman of Kantar Media's newly formed independent board, marking his return to the industry after leaving WPP [2][10] - Kantar Media is undergoing a significant transformation following its acquisition by H.I.G. Capital for approximately $1 billion, transitioning from a group entity to an independent company [4][9] - The media measurement industry is at a pivotal moment, facing challenges such as the decline of cookies, the rise of cross-media measurement, and increasing pressure for advertising transparency [10] Group 1: Mark Read's Background and Role - Mark Read has a 30-year history in the advertising industry, having navigated both traditional advertising and the digital transformation [3] - He served as CEO of WPP during a tumultuous period, implementing reforms that helped the company regain its direction [3][9] - Read will continue to advise WPP until the end of the year, maintaining a connection to the industry [3] Group 2: Kantar Media's Transformation - Kantar Media's new independent board is a response to its recent ownership change, aiming to redefine its role in a complex media landscape [4][7] - The company seeks to provide clarity in audience behavior amidst the rapid evolution of media channels and consumer interactions [5][6] - Kantar Media aims to assist advertisers and media platforms in understanding the flow of information across different media [8] Group 3: Industry Context and Future Outlook - The media measurement sector is experiencing unprecedented complexity, necessitating new tools for advertisers and media agencies [4][10] - Read's strategic perspective and experience in data and AI are seen as valuable assets for Kantar Media's growth [9] - The convergence of a newly independent company, a promising board, and an experienced leader suggests both challenges and opportunities for the industry [9][10]
comScore(SCOR) - 2025 Q3 - Earnings Call Transcript
2025-11-04 23:00
Financial Data and Key Metrics Changes - Total revenue for Q3 2025 was $88.9 million, a slight increase of 0.5% from $88.5 million in Q3 2024 [11] - Adjusted EBITDA for Q3 2025 was $11 million, down 11.1% from the prior year, resulting in an adjusted EBITDA margin of 12.4% [12] Business Line Data and Key Metrics Changes - Content and ad measurement revenue was $75.5 million, up 0.3% year-over-year, driven by growth in cross-platform and local TV offerings [11] - Cross-platform revenue reached $12.3 million, up 20.2% compared to the prior year, despite a strategy shift from a large retail media client [12] - Syndicated audience revenue decreased by 2.8% to $63.2 million, impacted by declines in national TV and syndicated digital products [12] - The movies business generated $9.5 million, up 1.9% from the prior year [12] - Research and insight solutions revenue was $13.4 million, up 1.4% from Q3 2024, primarily due to new business [12] Market Data and Key Metrics Changes - The company experienced double-digit growth in local TV offerings, indicating strong performance in local measurement [20] Company Strategy and Development Direction - The company is focused on enhancing cross-platform capabilities and has launched new solutions like comScore Content Measurement (CCM) to address industry needs [5][6] - A recent agreement with preferred shareholders aims to eliminate over $18 million in annual preferred dividends and improve alignment between preferred and common stockholders [10] Management's Comments on Operating Environment and Future Outlook - Management anticipates continued solid double-digit growth in cross-platform revenue, despite short-term impacts from a client strategy shift [15] - The company is revising its full-year revenue guidance to be roughly flat with the prior year, reflecting the expected impact of the client shift [14] Other Important Information - The company is investing in new products and capabilities, which has affected financial results but is expected to drive future growth [13] Q&A Session Summary Question: Can you provide additional color on the large retail media advertiser that shifted away from Proximic? - The shift was primarily from a large retail media client with significant first-party data, impacting the Proximic business and expected to continue into Q4 [17] Question: What gives confidence that cross-platform growth opportunities can replace lost revenue? - The combination of Proximic's capabilities and the strong performance of cross-platform ad measurement products, particularly CCM, is expected to drive future growth [18][19] Question: How can the recent reports about competitors benefit comScore's local measurement adoption? - The company's strong capabilities in local measurement are expected to continue driving growth, supported by ongoing investments [20] Question: How does the recapitalization improve EBITDA to free cash flow conversion? - The recapitalization agreement is expected to provide benefits for common shareholders and improve financial flexibility for future investments [21][22]
comScore(SCOR) - 2025 Q3 - Earnings Call Presentation
2025-11-04 22:00
Third Quarter 2025 Q3 2025 Earnings Call Jon Carpenter Chief Executive Officer Mary Margaret Curry Chief Financial Officer Cautionary Note Regarding Forward-Looking Statements Third Quarter Highlights $88.9M Revenue +$0.4M year-over-year $11.0M Adj. EBITDA 12.4% margin rate This presentation contains forward-looking statements within the meaning of federal and state securities laws, including, without limitation, our expectations, forecasts, plans and opinions regarding expected revenue and adjusted EBITDA ...
Comscore Reports Third Quarter 2025 Results
Globenewswire· 2025-11-04 21:05
Core Insights - Comscore, Inc. reported a revenue of $88.9 million for Q3 2025, reflecting a 0.5% increase from $88.5 million in Q3 2024, with significant growth in cross-platform solutions and local TV [5][9] - The company announced a recapitalization transaction aimed at eliminating annual dividends on preferred stock, which would enhance financial flexibility for investments in growth areas [2][9] - Adjusted EBITDA for the quarter was $11.0 million, down from $12.4 million in Q3 2024, resulting in adjusted EBITDA margins of 12.4% compared to 14.0% in the prior year [8][9] Financial Performance - Revenue from cross-platform solutions grew by 20% year-over-year, driven by new client commitments to multiyear measurement deals [2][9] - Local TV revenue experienced double-digit growth, attributed to key renewals and new business [2][9] - Net income for Q3 2025 was $0.5 million, a significant recovery from a net loss of $60.6 million in Q3 2024, primarily due to a non-cash goodwill impairment charge in the previous year [7][9] Operational Highlights - Core operating expenses increased by 4.4% to $86.6 million, mainly due to higher employee compensation and professional fees, partially offset by lower data costs [6][9] - The company is recalibrating its full-year revenue guidance to be roughly flat compared to the previous year, influenced by a data-strategy shift from a major customer [12][9] - Excluding the impact of the data-strategy shift, cross-platform revenue would have grown by 35% year-over-year in Q3 2025 [12][9] Balance Sheet and Liquidity - As of September 30, 2025, Comscore had cash, cash equivalents, and restricted cash totaling $29.9 million, with outstanding debt under its senior secured term loan at $44.7 million [11][9] - The company had no outstanding borrowings under its revolving credit facility, maintaining a remaining borrowing capacity of $15.0 million [11][9] Market Position and Strategy - Comscore aims to establish itself as the premier currency for local market transactions, with ongoing investments in cross-platform measurement capabilities [2][9] - The company is optimistic about its growth trajectory despite the recent adjustments in revenue guidance, indicating confidence in the continued adoption of its cross-platform solutions [2][9]
Comscore to Announce Third Quarter 2025 Financial Results
Globenewswire· 2025-10-21 12:00
Core Viewpoint - Comscore, Inc. plans to hold a conference call to discuss its financial results for the third quarter ended September 30, 2025, on November 4th at 5:00 p.m. ET [1] Group 1: Conference Call Details - The conference call can be accessed via live webcast or telephone registration [2] - A replay of the conference call will be available via webcast after the event [3] Group 2: Company Overview - Comscore is a global partner for planning, transacting, and evaluating media across various platforms, providing insights into digital, linear TV, and theatrical viewership [4] - The company is recognized as a leader in measuring digital and TV audiences and advertising, serving as a reliable source for cross-platform measurement [4]