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5A景区发邀约:安徽人一次购票,终身免费
Xin Lang Cai Jing· 2026-01-09 17:39
在今年内,身份证号以"34"开头的安徽游客、以"3201"开头的南京游客、以"4201"开头的武汉游客和 以"3601"开头的南昌游客,可通过"天柱山旅游官方平台"实名购买"安徽省、南京、武汉、南昌'一次购 票,终身免费'专属活动票",在完成首次实体身份证刷证入园后,即可激活终身免费权益,无限次免天 柱山景区大门票及山谷流泉文化园门票,但交通、索道等二次消费项目以及夜游项目不包含在内。 非四地身份证号但在四地落户、就业或就读的游客,可持本人有效身份证原件及户口本、工作证明或学 生证等证明,至景区指定人工窗口核实后购票,亦可享受上述政策。特别提醒的是:线下购票游客需至 少提前一天进行实名制预约。新安晚报 安徽网 大皖新闻记者 综合报道 本报讯 一次购票,终身免费。1月8日,安徽天柱山风景区面向安徽全域、南京市、武汉市、南昌市的 游客发布购票优惠政策。 (来源:新安晚报) 转自:新安晚报 ...
5年倒闭10家4A及以上景区,热门景区为什么没人去了?
Hu Xiu· 2025-10-09 08:04
Core Insights - The article discusses the closure of 10 4A and 5A scenic spots in the past five years, highlighting the significant investments, often amounting to billions, that have led to some becoming "ghost towns" [1] - It raises questions about the evaluation criteria for scenic spots in China, particularly how they achieve 4A to 5A ratings [1] - The article also explores the financial viability of numerous scenic spots and the decline in popularity of once-coveted tourist attractions [1] Group 1 - Ten scenic spots rated 4A and 5A have closed in the last five years, with investments reaching billions [1] - The article questions the criteria used for rating scenic spots from A to 5A in China [1] - It examines the financial performance of many scenic spots and the reasons behind the decline in visitor numbers to previously popular attractions [1]
崂山风景名胜区:创新营销“组合拳”助力景区强势出圈
Qi Lu Wan Bao Wang· 2025-09-26 05:53
Core Insights - The article highlights the innovative marketing strategies adopted by the Laoshan Scenic Area to enhance its visibility and visitor numbers amidst evolving consumer demands in the tourism industry [1][5]. Group 1: Innovative Marketing Strategies - The scenic area has launched a series of themed marketing activities, breaking away from traditional sightseeing models, and leveraging cross-industry collaborations to attract visitors [2]. - During the summer, the scenic area capitalized on the popularity of the animated film "Liao Zhai: Lan Ruo Si" by organizing immersive performances and promotional activities, including a lottery for tickets, which resulted in a significant increase in visitor engagement [2]. - The scenic area implemented a "ticket root economy," offering discounts to visitors holding movie or concert tickets, which successfully boosted attendance during events like the Qingdao International Beer Festival, attracting 1.116 million visitors [2]. Group 2: Targeted Marketing Approaches - The scenic area has developed precise marketing strategies tailored to different visitor demographics, utilizing data analysis to understand visitor preferences and behaviors [3]. - By collaborating with platforms like Ctrip and Meituan, the scenic area has launched customized tours and ticket subsidies, leading to a notable increase in out-of-province visitors, particularly from Jiangsu Province [3]. - Efforts to expand international visitor markets have included partnerships with international travel agencies, focusing on attracting tourists from Japan, Southeast Asia, and Europe, with recent visits from foreign tourists from Azerbaijan marking a significant achievement [3]. Group 3: Digital Transformation - The scenic area is advancing its digital transformation by implementing new technologies to create immersive marketing experiences, enhancing visitor satisfaction and engagement [4]. - A collaboration with Ctrip has led to the launch of a multilingual smart ticketing system, which has served over 13,223 visitors and generated significant ticket sales, indicating a successful integration of technology in enhancing visitor experience [4]. - The scenic area has also introduced online platforms for reservations and smart navigation, improving visitor convenience and reducing wait times, thereby increasing overall satisfaction [5]. Group 4: Overall Impact - Through the implementation of innovative marketing activities, targeted outreach, and digital enhancements, the scenic area has successfully increased both its brand influence and visitor numbers, setting a benchmark for quality development in the tourism sector [5].
本月起西湖景区开启秋季旅游旺季模式
Mei Ri Shang Bao· 2025-09-05 02:22
Core Viewpoint - The article discusses the traffic management and transportation options for visitors to West Lake during the autumn tourist season, highlighting the implementation of vehicle restrictions and various transportation alternatives to enhance visitor experience [1][2]. Group 1: Traffic Management - From September to November, on weekends and holidays, West Lake implements an odd-even license plate traffic control from 8:00 AM to 5:00 PM, where vehicles with specific ending numbers are allowed entry on designated days [1]. - In the Lingyin area and along South Mountain Road, additional restrictions apply, requiring drivers to apply for a "West Lake Pass" at least one day in advance, with each vehicle limited to one use per month [1]. Group 2: Parking and Transportation Options - There are several transfer parking lots available around West Lake, including four on the north side and two on the south side, all equipped with bus connections to major attractions [2]. - Visitors can opt for a "subway + bus" combination for seamless transfers to various scenic spots, with multiple subway stations providing direct bus services [2]. - For those taking tourist buses, there are designated parking areas outside the West Lake scenic area, where buses must park and transfer passengers to internal bus services during peak hours [2].