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《时代摘要》对话凯叔:良好的亲子关系 从讲“好故事”开始
Xin Hua Wang· 2025-08-12 05:58
从此,这个"讲故事"的特长就跟定了他,甚至,它变成了凯叔小时候的信心支柱。 新华网北京3月28日电(记者胡可璐)家庭教育和亲子关系是家长们的永恒课题。"很多家长不知道怎么与孩子沟通,是因为与孩子没有共同话题,没有 同频。"在"凯叔讲故事"创始人凯叔看来,良好的亲子关系,高效的亲子沟通,并不是一味靠说教,而是可以从一个"好故事"开始。《时代摘要》对话凯叔 (王凯),走进凯叔妙趣横生的故事世界,揭开高效亲子沟通的秘笈。 "故事大王"的创作之路 每个时代的小朋友们,心中都有一个属于自己的"故事大王"。从央视主持人,到创业者,再到"故事大王",凯叔以标志性的光头,亲和的笑容,极富磁 性的声音,将每一个小朋友带入声临其境的故事情节,成为他们心中特别会"讲故事"的叔叔。 51000多集儿童音视频内容,累计播放超过245亿次,凯叔讲故事诞生了诸如凯叔四大名著、《凯叔史记》、《凯叔诗词来了》、《口袋神探》、《神奇 图书馆》等广受孩子们喜爱的优质内容。与此同时,凯叔讲故事还将线上音频故事延伸至有声硬件、儿童图书、动画片、儿童舞台剧、自媒体等多种业务领 域,形成以"凯叔"为标签的儿童爆款IP。 访谈中,凯叔分享了他在创作好故事过 ...
走进儿童内容行业“准独角兽”——玩的就是撒欢儿
Jing Ji Guan Cha Wang· 2025-06-03 13:50
Core Insights - "Kai Shu Storytelling" has launched a new initiative called "Sahuan Big Market" for Children's Day, showcasing its innovative approach to children's content [1][3] - The company has achieved significant growth, with annual revenue nearing 600 million RMB and a valuation of 6 billion RMB after raising over 120 million USD in a year [1][8] Company Development - Founded by Wang Kai in April 2014, "Kai Shu Storytelling" has evolved from a small account to a leading platform in the Chinese children's content industry, focusing on high-quality original content [5][6] - The app has over 70 million users and features more than 50,000 audio-visual content pieces, covering a wide range of genres from classical literature to original stories [5][6] Event Highlights - The "Sahuan Big Market" event featured immersive activities for children, including music performances and interactive booths from leading children's brands [3][4] - The event aimed to provide a platform for children to learn and play, aligning with the company's mission to enrich childhood experiences [4] Financial Milestones - The company has successfully completed multiple funding rounds, including a recent 66 million USD C+ round led by prominent investors [7][8] - The total funding raised within a year has exceeded 120 million USD, contributing to its current valuation of 6 billion RMB [1][8] Industry Trends - The advent of AI is transforming the children's content publishing industry, presenting new opportunities for content creators to engage with young audiences [8] - The company emphasizes the importance of continuous exploration and learning, drawing inspiration from children's innate curiosity [7]