Core Viewpoint - The event in Kunming aims to integrate traditional Chinese medicine (TCM) with health tourism and cultural activities, promoting a holistic approach to wellness through the "medical + health + tourism + culture" model [2][4]. Group 1: Event Overview - The "Medical and Health Tourism Cultural Activity" was launched in Kunming on January 24, 2026, featuring the theme "Medical Health Tourism in Spring City" [2]. - The event introduced the "Kunming Twelve Hours" health guide and TCM health tourism routes, alongside the initiation of a regional TCM health tourism center pilot project [2][4]. Group 2: TCM Integration and Cultural Promotion - The pilot project focuses on the "Twelve Hours Health Scene" as a key task, aiming to establish Kunming as a "healthy living destination brand" by integrating TCM theories with local climate, resources, and lifestyle [4][6]. - The "Twelve Hours" concept provides a structured approach to health, detailing activities for each time period, such as morning exercises and nutritious breakfasts, allowing citizens and tourists to easily adopt TCM health practices [4][6]. Group 3: Cultural Experience and Community Engagement - The event featured various interactive zones, including a cultural display of TCM heritage, showcasing local medicinal materials and offering free health services like diagnostics and wellness activities [6]. - The activities are designed to be educational, engaging, and practical, laying a strong foundation for community involvement in the pilot project and enhancing the reach of quality TCM health services [6].