《梦长安—大唐迎宾盛礼》
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旅途有“戏”
Ren Min Ri Bao Hai Wai Ban· 2025-11-02 22:46
Core Insights - The tourism performance in China is thriving, with ticket sales for tourism performances exceeding 13 billion yuan in the first three quarters of 2025, indicating a robust market growth [2] - The integration of culture and tourism is deepening, leading to the emergence of successful tourism performance projects across the country, which attract more visitors to both new and traditional destinations [2][5] Group 1: Industry Growth and Trends - The tourism performance sector is evolving beyond mere entertainment, now playing a crucial role in storytelling, enhancing cultural integration, stimulating tourism consumption, and promoting rural revitalization [5] - Major performances like "Dream Chang'an" and "Great Tang Dream" are creating immersive experiences for visitors, blending historical narratives with modern technology [6][7] - The popularity of performances is driving significant economic benefits, with shows like "Guo Xiu·Langya" generating over 220 million yuan in revenue since its premiere, becoming a key cultural window for visitors [8][12] Group 2: Economic Impact - The tourism performance industry is contributing to local economies by creating jobs and boosting related sectors such as hospitality and dining, with the "Guo Xiu·Langya" performance alone providing over 1,200 jobs and generating nearly 8 million yuan in income [12] - The integration of cultural performances with local traditions is fostering a cycle of economic growth, as seen in the case of the "Village Play" in Xiangxi, which attracts tourists and stimulates local businesses [11] - The anticipated 36,000 performances in Xi'an in 2024 are expected to attract over 16 million visitors, further solidifying the economic significance of the tourism performance sector [12]