Core Insights - The annual summer season has seen a shift in focus towards female-oriented anime, with strong female protagonists emerging and diversifying beyond traditional romance and comedy genres [1][10] - Platforms like iQIYI, Youku, and Bilibili are leveraging female-oriented anime as a breakthrough strategy to compete against Tencent Video's dominance in male-oriented anime [1][10] Group 1: Female Protagonists in Anime - The success of the series "Canglan Jue" in 2022 marked a significant entry for female-oriented anime into the summer season, showcasing a differentiated approach in its IP development [2][4] - The return of "Canglan Jue 2" has generated significant buzz, with its characters evolving to break stereotypes, particularly the introduction of a powerful female character known as the "Empress" [4][5] - The character design and narrative arcs in "Canglan Jue" and "Ro Xiao Hei Zhan Ji 2" reflect a growing trend of portraying strong, independent female characters, moving away from traditional supporting roles [5][7] Group 2: Market Trends and Audience Engagement - The emergence of female-oriented anime is seen as a response to the demand for "female revenge" narratives, with titles like "Yun Shen Bu Zhi Meng" focusing on strong female leads and their personal growth [9][10] - Data indicates that female-oriented short dramas are gaining traction, with their production numbers and thematic appeal surpassing male-oriented content [16][18] - The commercial potential of female-oriented short dramas is highlighted by successful sales figures, indicating a strong willingness among female audiences to engage with this content [18] Group 3: Industry Dynamics and Future Outlook - The shift towards female-oriented narratives in anime is expected to challenge the traditional male-dominated market, as platforms recognize the growing influence of female viewers [10][19] - Innovations in storytelling and production techniques are crucial for female-oriented anime to compete effectively, as seen in the success of "Cheng He Ti Tong" which utilized unique narrative structures [12][15] - The increasing popularity of female-oriented content suggests a promising future for the genre, with expectations for a diverse range of stories and characters to emerge [18][19]