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AI打造“虚拟明星”,成本骤降90%,可能改变电影产业格局
Sou Hu Cai Jing· 2025-08-11 19:05
Core Insights - The emergence of AI in the film industry is exemplified by the creation of Tilly Norwood, the world's first AI movie star, which has the potential to revolutionize filmmaking and reduce production costs by 90% [1][3] Group 1: AI in Film Production - Tilly Norwood's character was generated using advanced AI technology, allowing for high-quality creative output while significantly lowering production costs [1] - The use of AI enables filmmakers to modify scripts even after filming has concluded, providing unprecedented creative flexibility [3] Group 2: Market Response and Opportunities - Tilly has garnered a large following on social media, indicating strong public interest and potential marketability [3] - Multiple talent agencies are in discussions to collaborate with Tilly on film and related projects, highlighting the growing acceptance of AI in the entertainment sector [3] - Major broadcasting companies and production studios are shifting their perspectives from viewing AI as a future concept to an immediate necessity, especially in light of budget constraints [3]
AI造出“活明星”,生产成本暴降90%,或将颠覆整个电影圈
Sou Hu Cai Jing· 2025-08-05 08:59
Group 1 - The article discusses the emergence of an AI-generated movie star named Tilly Norwood, created by a British production company, which aims to revolutionize the film industry [1][3] - Tilly is entirely a product of AI software, with the production process utilizing technology tools for character generation, virtual animation, and custom scene creation, resulting in a 90% reduction in production costs while maintaining high creative output [3][5] - Tilly has gained a significant following on social media and is set to star in her first project, a comedy titled "AI Commissioner," which explores the future of television in a light-hearted manner [3] Group 2 - The founder of the company, Eileen Vanderfelden, expresses the goal of making Tilly the next superstar, emphasizing that AI allows for limitless creativity and flexibility in script modifications even after filming [5] - Many talent agencies are looking to sign Tilly, with negotiations underway for her involvement in various film and project opportunities, indicating a shift in the attitudes of major broadcasters and production companies towards AI [6] - The Chief Business Officer, Tom Davidson, notes that producers are being asked to create high-quality content with a 25% budget reduction, highlighting the significant support AI can provide in this challenging environment [6]