Group 1 - Liu Qiangdong, the founder and chairman of JD Group, humorously responded to a photo of himself and his wife, which sparked widespread discussion among netizens [1] - The photo incident led to a surge in orders for "Huang Gou Zhu Tou Rou" from JD's Seven Fresh Kitchen, with many netizens voluntarily placing orders as a form of "penalty" for Liu Qiangdong [3] - The dish "Huang Gou Zhu Tou Rou" is now available for delivery at a price of 19.8 yuan, following its introduction at a wine tasting event where Liu Qiangdong personally cooked the dish [6] Group 2 - Delivery rider Deng Congchong, who is responsible for Seven Fresh Kitchen's main store, reported receiving an overwhelming number of orders, leading to a communal lunch for JD's delivery team [3] - Deng Congchong expressed gratitude towards netizens for their support and mentioned that the delivery team has been enjoying free lunches from Seven Fresh Kitchen for some time [3]

Core Viewpoint - Liu Qiangdong, the founder and chairman of JD Group, humorously responded to a photo taken at the APEC summit, which led to a surge in online discussions and interest in his social media interactions [3][4]. Group 1: Impact on Delivery Service - The mention of delivery rider Deng Congchong in Liu Qiangdong's post resulted in an overwhelming number of orders for the restaurant "Qixian Xiaochu," leading to a significant increase in delivery requests [8][10]. - Deng Congchong reported receiving numerous friend requests and orders from strangers, confirming the viral nature of Liu's post [10][12]. - The restaurant experienced a "爆单" (explosive order volume) on November 2, indicating a substantial spike in business due to the social media attention [8][10]. Group 2: Product Popularity - The dish "Huang Gou Zhutou Rou" (Yellow Dog Pig Head Meat) was highlighted as a popular item on JD's delivery platform, with a selling price of 19.8 yuan [14]. - This dish was previously showcased by Liu Qiangdong at a wine tasting event, indicating its promotional significance and popularity among consumers [14]. - The item was so well-received that it sold out quickly, demonstrating strong consumer demand and interest in new menu offerings [14].