Core Insights - JD's restaurant brand Qixian Xiaochu has officially launched a group meal service aimed at catering to various enterprises and institutions, including schools and workplaces [1] - The service is a strategic extension of Qixian Xiaochu's existing business model, which emphasizes fresh cooking, ingredient transparency, and kitchen live streaming [1] - The initiative responds to societal demands for food safety and aims to provide healthier meal options for students and employees [1] Company Overview - Qixian Xiaochu has maintained a commitment to food safety and quality, which has led to continuous growth in order volume since its inception [1] - The brand's service quality has been validated by the market, indicating strong consumer recognition and acceptance [1] Industry Context - The launch of the group meal service reflects a broader trend in the food service industry towards enhancing safety and health standards in meal offerings [1] - The initiative is positioned to meet the increasing expectations for safe and healthy dining options in group settings [1]