Core Viewpoint - The "Yimei Wujie" Shanxi Intangible Cultural Heritage Consumption Art Season (Winter) event has been launched in Taiyuan, focusing on integrating intangible cultural heritage into modern life through various innovative formats [1][3]. Group 1: Event Overview - The event will last for two months and features a theme of "intangible heritage integrated into modern life" [1]. - It includes fashion shows and performances that creatively transform traditional intangible cultural heritage items into modern accessories, breaking stereotypes and appealing to contemporary aesthetics [3]. Group 2: Collaborative Initiatives - The Shanxi Provincial Department of Culture and Tourism has initiated a "Co-Creation Plan" to find space managers with cultural energy to collaborate with intangible heritage inheritors [5]. - The "New Youth Support Program for Intangible Heritage Era" will continue, providing training in market promotion and product innovation for young inheritors, aiming to create new products that blend cultural essence with modern aesthetics [5]. Group 3: Consumer Engagement - A "Zhonglou Street Intangible Heritage Walking Map" has been released, linking traditional shops and cultural creative stores, allowing consumers to enjoy exclusive discounts or gifts by presenting receipts from participating stores [5]. - The event has created the "Jin Kan Intangible Heritage" art space, showcasing over 70 representative projects and products, enhancing product marketing and providing interactive experiences for visitors [6].