上门体育
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“上门体育”需兼顾便捷与安全
Jing Ji Ri Bao· 2025-08-18 21:14
只需手机下单,教练便自带器材上门培训……这个暑假,面向青少年及幼儿提供体能培训、中考体育提 分等服务的"上门体育"悄然兴起,受到孩子和家长们的青睐。 "上门体育"送课到家,破解了家长接送难、孩子运动少的痛点,但因场地和器材非标准化、责任归属不 清等问题,也有安全隐患。一方面,就近选择的训练场地,如小区空地、地下停车场等,往往存在地面 不平、照明不足、通风不畅等问题,难以满足专业运动对场地的要求;另一方面,移动器材的维护保养 缺乏有效监管,保护措施也不够到位。同时,由于多数服务提供者未在相关部门备案,教练资质真假难 辨,一旦发生训练事故,消费者易陷入维权困境。 面对"上门体育"这一新业态,既要有清晰的安全底线与行业门槛,又要为新模式预留足够试错与生长的 弹性空间。消除"上门体育"安全隐患,需多方合力筑牢安全网,建立规范的场地选择标准、严格的器材 安检制度、透明的教练资质认证体系。明确责任主体,构建完善的安全保障机制,才能同时兼顾便捷与 安全。 协同共治尤为关键。可打造由体育主管部门主导,市场监管、教育、人社等部门协同的体育教练资质备 案与公示平台,清晰界定不同年龄段体育教练的资质标准。平台需承担主体责任,严格审 ...
这个暑期,“体育外卖”有点儿火
Zhong Guo Qing Nian Bao· 2025-08-13 22:30
Core Viewpoint - The rise of "sports delivery" services is transforming youth sports training, allowing coaches to provide lessons directly at students' homes, addressing the needs of busy parents and enhancing training frequency and effectiveness [1][2][3]. Group 1: Market Demand and Trends - The demand for convenient sports training is driven by parents' concerns over children's health issues such as obesity and poor physical fitness, leading to a preference for home-based training solutions [2][3]. - Recent policy changes in various regions have increased the importance of physical fitness assessments in school curricula, prompting parents to seek regular training for their children [2][3]. - The "sports delivery" model is appealing to young trainers due to its flexibility and higher income potential compared to traditional sports venues [3][4]. Group 2: Business Model and Operations - Companies in the "sports delivery" sector benefit from a light asset model, avoiding the heavy investments associated with physical venues, thus allowing for broader geographic coverage [3][4]. - Pricing strategies for "sports delivery" courses are generally lower than traditional venues, with significant discounts for group classes, making them attractive to parents [4][5]. - The operational flexibility allows trainers to adapt to various environments, utilizing local parks and community spaces for lessons, which enhances the training experience [6][7]. Group 3: Quality Control and Regulation - The industry faces challenges in maintaining quality control, with companies implementing measures such as random inspections and establishing communication channels between parents and trainers [11][12]. - There is a growing emphasis on the qualifications and experience of trainers, with platforms requiring thorough vetting processes to ensure safety and quality in training [10][11]. - Industry experts advocate for a comprehensive regulatory framework to oversee "sports delivery" services, ensuring standards for training quality, safety, and instructor qualifications [10][11].