（来源：上观新闻） 江风凛冽，小李开始教学。40分钟后，我学会了骑车。 无接触教骑车，真可以 记者｜王仲昀 "什么？居然还有成年人不会骑车？""骑自行车还要花钱学？"自2025年10月在网上"走红"以来，这是李 隆顺的评论区最常见的言论。 李隆顺是上海体育大学体育教育专业研究生。从2023年开始，他和搭档开始了体育培训的创业项目，而 收费教人骑车这一业务，在2025年受到流量关注。800元一次，学员近700人，两年收入近27万元……这 些元素叠加，令网友直呼"离谱"。 2025年末，我在社交媒体上刷到了李隆顺的相关新闻。让我决定去采访报道的理由，除了那些常见的新 闻价值，还有很关键的一点——我也是一个不会骑车的人。 在此前已有的报道里，小李说他教骑车无接触，包教会，70%学员能在两小时内学会。我想从我的视角 里看一看，这位"00后"有没有网上提到那般神奇。于是2026年1月下旬，在上海入冬后最冷的节点，我 们约在了梅赛德斯·奔驰文化中心旁边的庆典广场见面。 "梅奔"旁边的庆典广场，开阔安静，偶尔传来旁边火锅店喇叭播放的广告。从一头"蹬"到另一头，拐 弯，返回，耗时近5分钟。每个动作需要两次往返，所以当我练习到 ...

Core Viewpoint - The rise of "door-to-door sports coaching" is driven by the increasing demand from middle-class families who are willing to pay for convenience and professional training for their children, particularly in the context of academic pressures related to physical education assessments [10][11][14]. Group 1: Market Demand and Trends - The market for door-to-door sports coaching is largely fueled by the need for children to improve their physical education scores, especially in preparation for high school entrance exams [14][15]. - Approximately 40% of the customer base seeks to enhance their children's physical test scores, reflecting a growing trend among parents to prioritize sports performance as part of academic success [14][15]. - The service is particularly appealing to busy middle-class families who find it challenging to manage their children's sports training alongside their work commitments [11][12]. Group 2: Business Models and Operations - Companies like Chen Xueli's Beijing Le Shi Sports Technology Co., which operates a platform for sports coaches, have seen significant growth, with over 3,000 coaches registered and services available in more than 100 cities [10][11]. - Coaches are categorized into three groups based on their employment status and qualifications, which helps in managing service quality and customer satisfaction [11]. - The revenue model typically allocates 70% of the earnings to the coaches, with the remaining 30% divided between the platform and its partners [11]. Group 3: Coach Experiences and Challenges - Coaches like Yang Qiao and Tian Longjin report a flexible work environment, allowing them to manage their schedules while earning a decent income, with some earning over 5,000 yuan per month [8][9]. - However, the profession also comes with uncertainties, such as client cancellations and the need for personal liability in case of accidents, which can impact job security and satisfaction [17][19]. - The perception of the profession varies, with some young coaches feeling it lacks stability and formality, leading to potential turnover in the workforce [18]. Group 4: Future Outlook and Regulatory Needs - There is a call for more structured regulations and protections for door-to-door sports coaches, including the introduction of occupational injury insurance and clearer labor contracts [19]. - The industry is evolving, with expectations for better support from government policies to ensure the sustainability and growth of this new employment model [19].