Workflow
丝绵毯
icon
Search documents
“购在中国·爱尚重庆”2025蚕桑丝绸消费节开幕
Sou Hu Cai Jing· 2025-11-06 14:55
Core Viewpoint - The "2025 Silk Consumption Festival and Chongqing International Fashion Week" aims to showcase the vitality and innovation of China's silk industry while enhancing consumer engagement and promoting traditional culture [1][7]. Group 1: Event Overview - The event is co-hosted by the China Silk Association and the Chongqing Municipal Commission of Commerce, taking place in the Guanyinqiao business district [1]. - The opening show featured 30 professional models presenting 60 sets of garments from three intangible cultural heritage brands, captivating the audience with themes of "National, Intangible Heritage Splendor," "National Style, Elegant New Rhythm," and "Fashion, Stylish Elegance" [3][5]. Group 2: Silk Experience Zones - The event includes four silk experience zones showcasing over 50 well-known brands, presenting thousands of selected silk products and derivatives, highlighting the innovative applications of silk in clothing, food, housing, and beauty [5]. - Notable exhibits include the unique Qi Lu style silk series from Zibo Dying Workshop, various silk products from Nanchong Yinhai Silk, and silk and home textile products from Ningnan South Silk Road Group, along with intangible cultural heritage items like Shu embroidery and mulberry wine [5]. Group 3: Future Activities and Goals - The festival will continue until November 11, featuring four themed release shows and a seminar on the high-quality development of the silk industry [7]. - The event aligns with the "Double Eleven" shopping festival, encouraging participation through interactive activities like silkworm cocoon DIY, beauty tutorials, and intangible heritage experiences, aiming to create a consumer frenzy [7]. - The Chongqing Municipal Commission of Commerce emphasizes the event's role in enhancing the quality of life for citizens and supporting the development of Chongqing as an international consumption center [7].